About Yassin
I am a German Content Manager, Copywriter, and Editorial Specialist. For over 6 years, I have worked with companies in the iGaming, SaaS, Real Estate and other sectors to improve their German content.
My work combines writing and optimization. As a copywriter, I create original German content, while as an editor, I restructure existing articles to meet SEO standards and connect with the audience. I focus on turning complex information into clear and simple copy.
šš¼šæš² šš¼šŗš½š²šš²š»š°š¶š²š:
ā¢ š¦šš¢ šš¼š½šššæš¶šš¶š»š“ & šš±š¶šš¶š»š“: Writing original content and rewriting existing copy for better flow and SEO performance.
ā¢ šš¼š»šš²š»š š¢š½š²šæš®šš¶š¼š»š: Managing content pipelines and creating internal documentation, such as user guides for better consistency and onboarding.
ā¢ šŖš¼šæšøš³š¹š¼š š¦šš½š½š¼šæš: Setting up Make and AI tools to assist the editorial process.
ā¢ šš®š»š“šš®š“š²š: Native German, Bilingual English, and a working knowledge of French.
German
Native or bilingual
English
Native or bilingual
French
Conversational
Arabic
Basic
Spanish
Basic
Remote only
Primarily works remotely
Experience
- ClickOut MediaGerman Content ManagerENTERTAINMENT AND LEISUREApril 2025 - March 2026 (11 months)Key Achievements:ā¢ Stabilized and improved search engine rankings for two primary websites since taking over management in November 2025.ā¢ Created a 120-page internal User Guide for Editors, covering all key workflows, tools, and best practices to support efficient onboarding & consistent quality standards.ā¢ Engineered an automation workflow using Make to streamline daily news production: Automated competitor scraping, German translation, and rewriting, delivering HTML-ready contentācomplete with SEO metadata and AI-generated visualsādirectly to Google Docs for rapid WordPress publishing.Accountability:ā¢ Writing, editing & maintaining evergreen content (casino, crypto, iGaming)ā¢ Optimizing existing contentā¢ Applying internal linking strategies to enhance SEO & site structureā¢ Using HTML within WordPress to ensure correct formatting & presentation of contentā¢ Publishing 8 news articles daily, including the creation of visual assets using Sora & Canva
- RealAdvisorSwiss German SEO & Content ManagerREAL ESTATEMay 2023 - Today (3 years and 3 months)ā¢ Writing, editing & maintaining Swiss German real estate contentā¢ Optimizing existing contentā¢ Applying internal linking strategies to enhance SEO & site structureā¢ Using HTML within WordPress to ensure correct formatting & presentation of contentā¢ SEO localization of content from French into Swiss German
- HSOGerman Translator & CopywriterDIGITAL AND ITMarch 2023 - December 2025 (2 years and 9 months)ā¢ Localization of e-books, white papers, and blog articles about digital transformation and Microsoft Cloud solutions from English to German.ā¢ Developed internal glossaries to ensure consistent terminology across all communication channels.ā¢ Composed comprehensive guidelines for German translations and SEO content, enhancing overall content quality.
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Education
- Bachelor of ArtsDuale Hochschule Baden-WĆ¼rttemberg (DHBW)2016Bachelor of Arts (B.A.), BWL ā International Business
- AuslandssemesterUniversity of California, Riverside2015Auslandssemester in Kalifornien