About Betty
French
Native or bilingual
German
Fluent
English
Fluent
Experience
- BerlinaleEvent CoordinatorFILM AND AVNovember 2025 - March 2026 (4 months)Berlin, Germany- Responsible for sales management of event spaces and management of catering partnerships within EFM, including over 10 venues, a 150-seat restaurant, and four bars.- Conception, planning, and operational execution of events, combined with the- Development and maintenance of sustainable relationships with industry partners and stakeholders.- Contribution to the strategic development of the EFM event portfolio through- Monitoring of revenues and acquisition and development of new partnerships.- Leadership, coordination, and scaling of a team of up to 10 employees during the market period.
- Private Roofclub BerlinEvent Project ManagerSeptember 2024 - Today (1 year and 9 months)Berlin, Germany> Management of complete event projects: Organization and supervision of various events from the planning phase to D-day, ensuring a seamless experience for guests.> Creation of unique experiences: Development of innovative and immersive concepts for an international clientele, tailored to the specifics of the Berlin market and the Private Roof Club brand.> Coordination and team leadership: Collaboration with multidisciplinary teams (technical, logistics, catering) to ensure events that meet quality standards and client expectations.> Client relations: Interaction with clients to understand their needs, provide creative suggestions, and guide them throughout the process, building trust and loyalty.> Budget management and deadline adherence: Strict monitoring of budgets, management of contractors, and optimization of resources to ensure optimal return on investment.
- Wilde Beissel von SchmidtEvent Project ManagerFILM AND AVFebruary 2024 - July 2024 (6 months)Berlin, Germany- Event Management: BND x Castenow, Global Solutions Summit 2024- Creation of concepts & coordination of creative teams, production, logistics, and budget.- Consideration of environmental standards and values within the company. (Sustainability, ISO standards 20121, etc.)
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Education
- MBA Communication, Production, and Event ManagementEFAP - The School of Communication2023- Theorie und Strategie: Die Studierenden lernen, wie sie strategische Kommunikationspläne entwickeln und umsetzen können, inklusive Marketing- und PR-Strategien, die auf die spezifischen Anforderungen von Events zugeschnitten sind. - Eventproduktion und -management: Der Lehrplan umfasst die Grundlagen und Feinheiten der Eventproduktion und des Eventmanagements, von der Konzeption über die Organisation bis hin zur erfolgreichen Durchführung von Veranstaltungen. - Projektarbeit und Praxisorientierung: Studierende nehmen an praxisorientierten Projekten und Workshops teil, bei denen sie reale Szenarien durchspielen und ihre Kompetenzen in einem sicheren Lernumfeld erproben. - Branchenspezifische Soft Skills: Der MBA fördert auch die Entwicklung von Soft Skills wie Teamarbeit, Problemlösung und Führungskompetenzen, die für die Leitung von Eventprojekten und die Zusammenarbeit in dynamischen Teams entscheidend sind. - Networking und Praxisbezug: Die EFAP bietet vielfältige Möglichkeiten, Branchenkontakte
- Master 2 Management - Franco-German Marketing (Business Administration)La Sorbonne2022Master 2 Management - Deutsch-französisches Marketing (BWL) - Marketingstrategien - Kommunikation - Projektmanagement - Internationalem Handel