Freelancer profile translated to English.

Description

Freelance Art Director for over 2 years, I support brands, entrepreneurs, and creators in designing and enhancing their brand image through coherent, strategic, and impactful visual projects.

Specializing in art direction, visual content creation, photo styling, and branding, I work on photo shoots, digital campaigns, and structuring a visual identity adapted to social media and communication materials.

My role covers the entire creative process: concept design, visual universe definition, creative brief writing, provider research and coordination (photographers, models, makeup artists, hairdressers), project organization and monitoring, up to final delivery.

I am accustomed to working with multidisciplinary teams and adapting to the constraints of each mission, whether for one-off projects or medium-term collaborations. My approach combines creativity, visual sense, organizational rigor, and understanding of business challenges.

I primarily support projects related to fashion, personal branding, digital, content creation for social media, and enhancing the image of women entrepreneurs.

Available for missions in art direction, styling, content creation, creative project coordination, and brand image.

Industry field of expertise

Languages

French
Native or bilingual
English
Fluent
Arabic
Native or bilingual

Workplace preferences

Can work on-site

Paris (up to 50km)

Woomambstudio
Photo Stylist / Art Director
FASHION AND COSMETICS
August 2025 - Today (10 months)
Paris, France
Definition of creative concepts and visual universes consistent with the brand's DNA
Creation of moodboards (colors, materials, artistic references, visual storytelling)
Development of aesthetic editorial lines for social media and digital projects
Supervision of visual identity across various media (photo, video, digital)

Selection and coordination of outfits in line with a precise creative vision
Fashion styling for photo shoots (editorial, e-commerce, personal branding, social media content)
Work on silhouette volumes, textures, and color harmonies

Preparation prior to shoots (concept, looks, accessories, visual intentions)
Creative coordination between photographer, model, and artistic universe
Aesthetic direction during the shoot to ensure visual consistency
Selection and validation of final images

Stylist & Art Director specializing in the creation of strong, elegant, and narrative visual universes, with a strategic approach to image and branding.
Project coordination Art direction Content creation E-commerce Branding