Description

With nearly three decades of international experience, I help companies improve operations, sales, logistics and workforce performance through practical, execution-oriented support. I’ve held senior roles at Coca-Cola HBC and Lancer Worldwide, led complex distribution networks, managed supply chains, and built logistics businesses from the ground up.

My core strengths lie in:

- Operational efficiency: fleet and route optimization, dispatch process design, equipment lifecycle management

- Workforce integration: recruitment strategies, onboarding of Eastern European personnel, team stabilization

- Interim leadership: I support companies that need executive-level results, without the fixed cost of full-time hires

- Project structuring and funding: successful management of EU-funded startup initiatives (100% approval rate)

Currently based in the Netherlands, I’m available for both remote and on-site support across Europe. I enjoy working with ambitious SMEs that want to grow without chaos and that value speed, structure and trust.

Languages

English
Native or bilingual
Hungarian
Basic
Romanian
Native or bilingual

Workplace preferences

Can work on-site

Utrecht (up to 50km)

Freelencer
Global Business Strategy and Market Insights Freelance
CONSULTING AND AUDITS
October 2020 - Today (5 years and 10 months)
Utrecht, Netherlands
Advising international clients on global market trends, competitive positioning, and strategic opportunities, with a focus on business insights and operational excellence.

Key Contributions:
• Cold Beverage Dispensing Industry Sector | Industry Perspective Delivered expert insight through a leading expert network platform on key aspects of the beverage dispensing industry, including market growth trends, financial dynamics, competitive landscape, and regulatory factors Coca-Cola Bottlers' Re-franchising Advisory Provided expertise on Coca-Cola's re-franchising processes, analyzing operational and economic impacts to guide investment strategies. BPM & Outcome-Based Pricing Models Provided strategic insights on outcome-linked pricing structures in the Business Process Management (BPM) sector, including common models (fixed fee + KPI-based, volume-based pricing, etc.), use cases, and regional deployment practices, particularly in East Asia.
• Coca-Cola Bottlers' Re-franchising Advisory
Provided expertise on Coca-Cola’s re-franchising processes, analyzing operational and economic impacts to guide investment strategies.
• BPM & Outcome-Based Pricing Models
Provided strategic insights on outcome-linked pricing structures in the Business Process Management (BPM) sector, including common models (fixed fee + KPI-based, volume-based pricing, etc.), use cases, and regional deployment practices, particularly in East Asia.
Genpact,
Global Business Management Consultant
August 2020 - October 2022 (2 years and 2 months)
United Kingdom
• Led consultancy projects aimed at supply chain optimization, business process efficiency, and the implementation of innovative technological solutions.
• Conducted in-depth analysis of international markets to identify growth and expansion opportunities.
• Developed and implemented market entry strategies for companies looking to expand their operations globally.
• Worked closely with leadership teams to set strategic objectives and monitor progress of key performance indicators (KPIs).
LANCER WORLDWIDE
Market Development & Sales Manager Central and South Europe
June 2013 - January 2016 (2 years and 7 months)
Belgium
• Accountable for maintaining and enhancing LANCER Worldwide's stance in the European region, ensuring sustainable growth by strategically broadening the customer base including end clients, distributors, and dealers.
• Managed existing partnerships with top-tier corporations, including Coca Cola HBC, Coca Cola European Partners, PepsiCo, Heineken, Carlsberg among others, contributing to the maintenance of strong, long term business relationships.
• Led all sales-related activities from retaining current customers to acquiring new clients.
• Held full responsibility for budget and listings, ensuring financial targets are consistently met and exceeded.
• Analyzed market data to pinpoint new business opportunities and accordingly adjust strategies.
Direct reporting to the Vice President of the company