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Zoé FalgaroneZF

Zoé Falgarone

B2B SEO Web Writer

€350/day
1 project
Paris, FR
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Zoé

Former press officer, I started the adventure of web writing over 4 years ago. I began by developing my writing skills for the web and my SEO skills as a freelancer, before joining the exciting and stimulating world of startups and tech.
I first became a writer in B2C, for a medical teleconsultation brand, then in B2B for a SaaS software in Purchasing. Today, I am as comfortable writing for the general public as for an expert and niche audience, always keeping a business vision in mind.

Relevance and quality of content are for me the key ingredients to climb pages in search engines and generate leads.

✍️ My writing preferences? Currently, B2B-oriented content, but I remain open to B2C.

My strengths:

- Perfect knowledge of SEO rules that lead my content to position 0.
Proof in support at Qare: + 400 articles written 🔥, + 1000 keywords in position 0 or 1 in SERPs, + 3M visitors per month 🚀 (vs 30k a year earlier)

- 👩‍🏫 A curious and open mind on all subjects.
  • English

    Fluent

  • Spanish

    Fluent

  • French

    Native or bilingual

Remote only
Primarily works remotely

Experience

  • Silex France SAS
    Content Manager
    SOFTWARE PUBLISHING
    September 2021 - Today (4 years and 9 months)
    Paris, France
    Content writing (blog articles, white papers, case studies), commercial presentation updates, SEO strategy implementation.

    Topics: Purchasing, supply chain, supplier sourcing, new technologies, data management, CSR, responsible purchasing.
  • Qare SAS
    Web Writer
    MEDICAL
    May 2020 - September 2021 (1 year and 4 months)
    Paris, France
    SEO article writing and optimization: + 400 articles written, + 1000 keywords ranked in the top Google results, 3M monthly visitors (vs 30k before the SEO project launch).
    Semantic cocooning strategy.
    Blog article writing.
    Publication on Wordpress site.
    Internal linking.
    SEO Writing
  • A Mon Compte
    Web Writer
    DIGITAL AND IT
    March 2018 - Today (8 years and 2 months)
    Buenos Aires, Argentina
    - Writing optimized articles on the Textbroker platform.

    - Writing optimized articles for Eskimoz, Optimiz, Edency agencies and their clients.
    Subjects: web marketing, web development, law, insurance, tourism, art & culture, furniture, lifestyle, human resources, real estate, banking...

    - Writing new content in English for the Trakref® website (enterprise refrigerant management solution and software).
    SEO Optimization Web Writing Copywriting

Reviews

5.0

Out of 1 rating

AD

Account deleted

Reviewed on 5/22/2019

Zoé showed great responsiveness by delivering an article just 2 days after the request. The brief was respected, and the message we wanted to convey is there. Thank you Zoé.

Recommendations

LF
EH
Leslie Fornero and 1 other person have recommended Zoé

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Education

  • Master Creative and Cultural Industries
    Université Paris 8 Vincennes-Saint-Denis
    2015
    Théories des industries culturelles, politique culturelle, stratégies des acteurs de la culture, marketing culturelle, financement et valorisation des contenus culturels...
  • Master 1 International Administration and Trade - Specialization in E-commerce and Social Media
    UPEC - Université Paris Est-Créteil
    2014
    - stratégie web marketing - SEO - campagnes SEA - stratégie social media - ....

Skill set

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