Freelancer profile translated to English.
Back to original languageAbout Zoé
Former press officer, I started the adventure of web writing over 4 years ago. I began by developing my writing skills for the web and my SEO skills as a freelancer, before joining the exciting and stimulating world of startups and tech.
I first became a writer in B2C, for a medical teleconsultation brand, then in B2B for a SaaS software in Purchasing. Today, I am as comfortable writing for the general public as for an expert and niche audience, always keeping a business vision in mind.
Relevance and quality of content are for me the key ingredients to climb pages in search engines and generate leads.
✍️ My writing preferences? Currently, B2B-oriented content, but I remain open to B2C.
My strengths:
- Perfect knowledge of SEO rules that lead my content to position 0.
Proof in support at Qare: + 400 articles written 🔥, + 1000 keywords in position 0 or 1 in SERPs, + 3M visitors per month 🚀 (vs 30k a year earlier)
- 👩🏫 A curious and open mind on all subjects.
English
Fluent
Spanish
Fluent
French
Native or bilingual
Remote only
Primarily works remotely
Experience
- Silex France SASContent ManagerSOFTWARE PUBLISHINGSeptember 2021 - Today (4 years and 9 months)Paris, FranceContent writing (blog articles, white papers, case studies), commercial presentation updates, SEO strategy implementation.Topics: Purchasing, supply chain, supplier sourcing, new technologies, data management, CSR, responsible purchasing.
- Qare SASWeb WriterMEDICALMay 2020 - September 2021 (1 year and 4 months)Paris, FranceSEO article writing and optimization: + 400 articles written, + 1000 keywords ranked in the top Google results, 3M monthly visitors (vs 30k before the SEO project launch).Semantic cocooning strategy.Blog article writing.Publication on Wordpress site.Internal linking.
- A Mon CompteWeb WriterDIGITAL AND ITMarch 2018 - Today (8 years and 2 months)Buenos Aires, Argentina- Writing optimized articles on the Textbroker platform.- Writing optimized articles for Eskimoz, Optimiz, Edency agencies and their clients.Subjects: web marketing, web development, law, insurance, tourism, art & culture, furniture, lifestyle, human resources, real estate, banking...- Writing new content in English for the Trakref® website (enterprise refrigerant management solution and software).
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Education
- Master Creative and Cultural IndustriesUniversité Paris 8 Vincennes-Saint-Denis2015Théories des industries culturelles, politique culturelle, stratégies des acteurs de la culture, marketing culturelle, financement et valorisation des contenus culturels...
- Master 1 International Administration and Trade - Specialization in E-commerce and Social MediaUPEC - Université Paris Est-Créteil2014- stratégie web marketing - SEO - campagnes SEA - stratégie social media - ....