Zita Moreno

My work goes beyond designing isolated pieces: I develop complete visual systems that work together and have a purpose. From identity to its applications, everything is designed to convey value, coherence, and professionalism.

I work agilely, with fast deliveries and unlimited revisions, but always with criteria and strategy. I listen, analyze, and propose. I get involved in each project as if it were my own and, if I detect opportunities for improvement, I bring them to the table.

I have years of experience and a solid foundation built alongside design leaders like Alberto Corazón, who highlighted in me “great graphic talent along with solid craftsmanship”.

I have collaborated with clients such as Fundación César Manrique, Comunidad de Madrid, ESIC, Meliá, Decathlon, and Alain Afflelou, developing projects in identity, editorial design, visual systems, communication, and graphic pieces in multiple formats.

I understand design as a strategic tool, not just aesthetic. That's why I support my clients beyond execution, providing vision, criteria, and solutions that truly work.

I work with advanced proficiency in the Adobe ecosystem (Illustrator, Photoshop, InDesign, After Effects, Premiere), as well as collaborative and presentation tools like Figma, Canva, or Google Slides, adapting naturally to different environments and needs, including the integration of new technologies like artificial intelligence in creative processes.

If you are looking for someone who understands your brand, organizes its communication, and takes it to the next level, you are in the right place.