Freelancer profile translated to English.
Back to original languageAbout Zinedine
💡 Affiliate & Influencer Marketing Consultant – I help brands transform affiliate and influencer partnerships into profitable growth levers.
🎯 What I offer:
- Audit & diagnosis: analysis of existing programs (tracking, commissions, profitability).
- Launch & structuring: platform selection (Awin, Rakuten, CJ, Impact.com…), publisher onboarding, commission definition.
- Management & optimization: managing a network of publishers & influencers, KPI monitoring (ROAS, ROI, CPA), hybrid campaigns.
- Migration & redesign: platform change, calls for tender, strategic repositioning.
- Global digital acquisition: integration of affiliate + influencer with content, SEO, automation.
âś… My approach: clear, structured, and performance-oriented. I support e-commerce businesses, lifestyle brands, SaaS companies, and B2B players.
📍 Based in Lyon – Available for remote work.
French
Native or bilingual
English
Fluent
Italian
Fluent
Remote only
Primarily works remotely
Experience
- Rakuten AdvertisingManager, Client ServicesFebruary 2023 - May 2025 (2 years and 3 months)Paris, France• Managed influencer and digital activation campaigns for H&M and Estée Lauder, resulting in 96% revenue growth.• Supervised a client portfolio of €2.4M with annual growth of +30%.• Managed 5 account managers overseeing strategic accounts (Lego, Levi’s).• Developed long-term digital growth strategies.• Organized brand activations and events aligned with client objectives.
- Rakuten AdvertisingSenior Account ManagerNovember 2021 - January 2023 (1 year and 2 months)Paris, France• Managed influencer and affiliate campaigns for H&M, COS, and Zadig & Voltaire.• Optimized performance: +80% conversion rate through strategic targeting.• Collaborated with internal teams for smooth, data-driven execution.
- PUBLICISAccount ManagerFebruary 2020 - October 2021 (1 year and 8 months)Paris, France• Responsible for global affiliate marketing for Pierre & Vacances, Center Parcs, and Booking.com.• Optimized partnerships to increase brand awareness and revenue.• Managed performance-based campaigns across high-ROI channels.
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Education
- MSc Strategic Marketing & Business DevelopmentSKEMA Business School2019