Freelancer profile translated to English.

Description

🎯 SEO Consultant: Local SEO Expert

With 12 years of experience in SEO, I assist companies, merchants, and entrepreneurs in Switzerland and beyond in improving their online visibility. Specializing in local SEO, e-commerce SEO, and optimization on Wix, Prestashop, and WordPress, I offer tailor-made solutions to achieve your business objectives.

🔎 SEO Analysis and Audit for Tailor-Made Strategies

Every project begins with an in-depth analysis to identify areas for improvement and maximize your online performance:

**Technical SEO Audit**: Website diagnosis to optimize its indexing, speed, and structure.
**Semantic Audit**: Research and analysis of the most relevant keywords to capture your target audience.
**Competitive Audit**: Study of your competitors to better position your business in your market.

🌍 Local and E-commerce SEO: Expertise for Your Growth

I support you with targeted strategies to attract a qualified audience, both online and in-store:

**Local SEO for French-speaking Switzerland**: Optimization of your Google Business Profile listings, customer review management, and geolocated keyword strategy to increase your visibility in your region.
**E-commerce SEO**: Improvement of product pages, category structuring, tag and filter management, and implementation of effective internal linking for platforms like Prestashop, WooCommerce, or Shopify.
**CMS Expertise**: Tailor-made solutions for Wix, WordPress, and Prestashop sites, with specific optimizations for each tool.

📩 Contact me today to discuss your projects and develop your online visibility!

Languages

English
Fluent
German
Basic
French
Native or bilingual
Arabic
Native or bilingual

Workplace preferences

Remote only

Primarily works remotely

MagicPrices
SEO Consultant
E-COMMERCE
March 2024 - November 2024 (9 months)
Nantes, France
Price comparison site – Freelance mission
Production of optimized SEO content: Generation of over 100,000 product sheets with AI, including descriptions rich in strategic keywords to maximize organic traffic.
E-commerce-focused SEO Audit: Semantic analysis of categories and implementation of an editorial strategy aligned with user search intentions.
Product page optimization: Creation of effective internal linking and improvement of data structure to meet search engine requirements.
KPI Monitoring: Implementation of analysis tools to evaluate the performance of product sheets and adjust strategies in real-time.
Google Shopping E-commerce SEO Keyword Research Technical SEO Audit writing with AI Google Search Console
J'économise
SEO Consultant
BANKING AND INSURANCE
March 2023 - July 2024 (1 year and 4 months)
Nantes, France
Insurance and energy broker – Comprehensive SEO and digital strategies
Initial SEO Audit: In-depth analysis of website performance to design an SEO strategy tailored to the insurance and energy sectors.
Service page optimization: Creation of attractive and optimized content, incorporating strategic keywords to attract a qualified audience and improve conversions.
Social media strategy: Definition and implementation of a digital strategy to strengthen brand awareness on social platforms and generate qualified traffic to the site.
Landing page creation: Design of pages dedicated to marketing campaigns, optimized to maximize conversions and return on investment.
Continuous referencing: Monitoring of KPIs and strategic adjustments to maintain a competitive position on search engines and increase organic traffic.
SEO Writing WordPress SEO Sponsored Links Internal Linking Digital Marketing marketing consulting Social Media Strategy Landing Page Copywriting Landing Page Creation
Esprit de Genève
Website Editor
PRESS AND MEDIA
January 2024 - Today (2 years and 5 months)
Genève, Switzerland
Website editor specializing in Geneva and its surroundings
Local SEO content creation: Development of articles optimized for local referencing, highlighting Geneva's activities, businesses, and events.
Technical website optimization: Implementation of best SEO practices (tags, site structure, loading speed) to improve ranking for local keywords.
Local link-building strategy: Collaboration with Geneva-based stakeholders to strengthen the site's authority through quality backlinks.
Performance analysis: Monitoring of local metrics (traffic, geolocated keywords, conversion rates) to adjust the strategy.
website editing News Writer SEO Writing Local Referencing Swiss SEO Geneva Referencing