Freelancer profile translated to English.
Back to original languageAbout Zara
I help Heilpraktikerinnen get found on Google and attract more patients. Through Google Profile optimization, an automated review system, and weekly Google Posts, I ensure your practice is visible where patients are searching – on Google. Additionally, I create professional AI content for Instagram and newsletters.
German
Native or bilingual
English
Fluent
Can work on-site
München (up to 50km)
Experience
- SelbstständigFreelance AI Content SpecialistHEALTH AND WELLNESSFebruary 2026 - Today (5 months)München, Germany• Built a complete AI content system for Heilpraktikerinnen: Google Form Briefing → Claude API → finished Instagram Captions, Newsletters & Marketing Texts via Make.com• Personalized Cold Outreach Campaign: Individually contacted 15+ Heilpraktikerinnen and health coaches in German-speaking countries with tailored PDF content samples• Developed three pricing packages: Starter €349, Growth €549, Complete €849 per month• Built Instagram (@wurzel.app) and TikTok presence for Wurzel with daily organic content
- Wurzel AppFounderApril 2026 - Today (3 months)• Conceptualized and developed a holistic AI health app for women in perimenopause (TCM, Ayurveda, Biohacking)• Complete HTML/JavaScript prototype with Claude API integration, 12-question onboarding, check-in system, and AI chat• Designed 7 Figma screens (first Figma project), deployed on Netlify, backend server on Render.com• Social Media Setup: Launched Instagram + TikTok accounts with a weekly content plan
- SelbstständigFreelance Hotel Email AutomationJanuary 2025 - February 2026 (1 year and 1 month)• Developed a fully automated email response system for boutique hotels using Make.com and OpenAI API• 250+ individualized cold outreach emails to hotels in Munich, Hamburg, Vienna, Salzburg, and Zurich• Sales conversation with Hotel Mariandl Munich — positive feedback, escalated to management• Developed a three-tier offer (€197 / €297+€97/mo / €597+€197/mo) including a Loom demo video• Learning decision: Strategically shifted model to AI content as it's less dependent on individual client relationships
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Education
- Assistant for Hotel & Tourism MarketingVocational School MunichAssistentin fuer Hotel & Tourismusmarketing
- Intermediate school leaving certificateNymphenburger Realschule2022Mittlere Reife