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Zakaria BenzidZB

Zakaria Benzid

Fractional CMO & Paid Ads Expert – E-commerce, DTC

€450/day
Mantes-la-Jolie, FR
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Zakaria

Who I am:
Serial entrepreneur (co-CEO @ Volff) and founder of a digital concierge agency. 8 years of experience in DTC e-commerce, performance advertising, and AI automation.


What I do:
  • Design of advertising funnels (Meta, TikTok, Google, UGC) -> ROAS ≥ 4.
  • Product research & Shopify launches (0 → €100k revenue in <90 days).
  • Direct-response copywriting & storytelling (scripts, Klaviyo emails, product pages).
  • Influencer & partnership management (50+ collabs, CPM halved).
  • Brand image optimization (branding, visuals, identity) aided by Generative AI.

In numbers:

Volff: +120% revenue in 6 months • CAC reduced by 28%.

Pricly Rose: launch of a jewelry line → 7k sales in 6 weeks.

Agency: +10 Shopify/WordPress/Dev sites delivered and €50k ad budget managed.

What I offer you
  • Audit & Growth Road-map (2 days) → 90-day action plan.
  • Fractional marketing leadership (3-6 days / month).
  • E-commerce “Go-to-market” Pack (product photos creatives, social media, UGC, ads, influencers) over 30 days.

📍 Based in Paris, available Europe/Remote. Daily rate starting from €750 + VAT (variable depending on scope).
  • French

    Native or bilingual

  • English

    Fluent

Can work on-site
Mantes-la-Jolie (up to 50km)

Experience

  • Global Trading Intelligence (GTI)
    Digital Marketing & Production Manager
    June 2023 - March 2025 (1 year and 9 months)
    Paris, France
    Complete audiovisual production of the trading course (11 hours of final content) Design of the visual identity and creation of promotional content (designs, videos) Development of commercial materials and educational resources (webinars, guides) Implementation of technical infrastructure and digital marketing strategy
    digital-marketing Canva
  • Whanders
    Digital Project Manager
    January 2023 - January 2024 (1 year)
    Paris, France
    • Management of Volff's marketing, an air and water purifier brand
    • Coordination of R&D and management of multidisciplinary freelance teams
    • Automation of key processes to optimize operational efficiency
    • Increase in average order value and user engagement across various acquisition channels
  • Natura Leaf
    Digital Business Developer
    January 2022 - January 2023 (1 year)
    Saussay, France
    • Complete orchestration of the digital launch: brand identity, e-commerce, marketing strategy
    • Significant increase in organic search and online visibility
    • Implementation of effective Growth Hacking strategies and retargeting campaigns to optimize key KPIs
    • Management of multi-channel communication (visual, event, digital)
    E-commerce Growth marketing Community management

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