Freelancer profile translated to English.
Back to original languageAbout Zakaria
Data & CRM Consultant | Data Analyst transitioning to Data Science
With over 5 years of experience in commercial data analysis, CRM administration, and BI reporting development, I help companies leverage their data.
✅ My expertise includes:
Structuring and cleaning customer databases
Optimizing and administering CRMs (Microsoft Dynamics, Salesforce, SugarCRM)
Creating clear, business-oriented Power BI dashboards
Data analysis, statistical modeling, and reporting automation
🔍 Concurrently, I am specializing in Data Science at Paris Dauphine University (certificate in progress), with a focus on:
Python, Pandas, Scikit-learn
Machine Learning (classification, regression, clustering…)
SQL, advanced visualization, data cleaning
My approach: rigor, clarity, and business impact. I enjoy transforming data into decisions.
Arabic
Native or bilingual
English
Native or bilingual
French
Native or bilingual
Can work on-site
Lyon (up to 20km)
Experience
- Groupe OnetDynamics CRM Expert & Sales AnalystApril 2024 - April 2025 (1 year)Lyon, FranceMission as a Dynamics CRM expert to support the migration of ISS commercial data to Onet's CRM system (SugarCRM):• Coordination of customer data and commercial history migration• Implementation of data quality and inter-system data mapping rules• Contribution to acceptance testing, business validation, and change management support• Dynamics 365 technical referent for IT teams and the integrator during the transition phase
- ISS FranceCRM Administrator & Sales AnalystNovember 2021 - March 2024 (2 years and 4 months)Lyon, FranceResponsible for the administration of the Microsoft Dynamics CRM and commercial data reporting, in direct liaison with sales teams and management:Analysis of customer data and commercial opportunities to support strategic decisions• Optimization of CRM processes and implementation of quality control measures• Design of Power BI dashboards for KPI monitoring, sales performance measurement, and customer experience improvement• User support: functional support, training, documentation creation, and change management
- ISS FranceBusiness Intelligence & CRM Project ManagerNovember 2020 - November 2021 (1 year)Lyon, FranceResponsible for CRM deployment for operational teams and BI solution development to drive sales performance:Management of the CRM deployment project for operational teams (+50 users)• Development of interactive BI dashboards for performance analysis and sales activity monitoring• Monthly production of consolidated reports for management• Monitoring of key indicators (revenue, pipeline, conversion rate, forecast…)
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Education
- Master, Commercial Management and International BusinessIAE Auvergne School of Management2019Master, Direction Commerciale et International Business
- Master 1 Management and Innovation Engineering, Management and AdministrationIHEC Sousse2017Master 1 Management et ingénierie de l'innovation, Management et administration
Certifications
- Data ScienceParis Dauphine
- Power BIORSYS2021