About Yvonne
German
Native or bilingual
English
Fluent
Experience
- Echo M - Marketing & Fotografie,Founder & Owner Echo M Marketing AgencyJuly 2025 - Today (11 months)30952 Ronnenberg, GermanyI support female founders, self-employed individuals, and entrepreneurs in building a professional online presence that clearly shows what they stand for – and ensures they are booked by their ideal clients.My focus is on the combination of marketing strategy, positioning, website copy development, content strategy, and authentic branding photography.Through my structured, honest, and efficient approach, I help clients to:– sharpen their positioning– formulate clear offers– develop a website that sells– build a content structure that is feasible in everyday business life– get brand photos that radiate authenticity and build trustMy goal: an online presence that resonates. And that sets you apart from the crowd through personal branding.
- Volkswagen Nutzfahrzeuge,Head of Retail & Product Marketing in Sales GermanyNovember 2022 - October 2024 (1 year and 11 months)30 Hanover, GermanyI was responsible for the coordination of all marketing and communication measures for the German market. This included campaign planning, brand management, external communication, content & media coordination, event management, and the professional and disciplinary leadership of the marketing team.
- Volkswagen Nutzfahrzeuge,Marketing & Communications Specialist for the German MarketJuly 2020 - October 2022 (2 years and 3 months)30 Hanover, GermanyCoordination of all marketing and communication activities for the entire sales region of GermanyProfessional team leadership
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Education
- Master of Arts (M.A.) Sales & MarketingHochschule Wismar2013Master of Arts (M.A.)
- B.A. (Hons) International Business CommunicationUniversity of Central Lancashire2011