Freelancer profile translated to English.

Description

Yvonne Hagenbach is a trained media designer (IHK) and holds a degree in Social and Business Communication (majoring in Verbal Communication, Communication Sciences, and Political Science/Sociology) from the University of the Arts Berlin. Since 2003, she has been working as a freelance designer and copywriter, primarily in the fields of corporate design and editorial design, as well as strategy and campaigns.

Her self-perception regarding her work is primarily conceptual, understanding the added value of a medium as the highest principle and design not as an end in itself. Design must provide a solution; anything else would be decoration. It's about developing unique, recognizable, and durable strategies and concepts. A medium that is merely pretty or fits everywhere doesn't harm, but it certainly doesn't win any prizes!

She also has expertise in the field of mobility and was voluntarily involved with the association Changing Cities e.V. from 2016–2022.

Languages

German
Native or bilingual

Workplace preferences

Remote only

Primarily works remotely

Changing Cities e.V.
Campaigner, Digital Communications Strategist
CIVIC AND SOCIAL ORGANIZATIONS
June 2019 - September 2022 (3 years and 4 months)
Berlin, Germany
Campaign planning and execution #schönerverkehren; strategic development of digital communication, public relations, skills=[SkillTranslatableContent(id=Konzeption, type=GLOBAL, name=Conception), SkillTranslatableContent(id=Social Media, type=GLOBAL, name=Social Media), SkillTranslatableContent(id=Digitale Kommunikation, type=GLOBAL, name=Digital Communication), SkillTranslatableContent(id=Corporate Design, type=GLOBAL, name=Corporate Design)]
Conception Social Media Digital Communication Corporate Design
Lesotre / Conceptual Brand Creation
Certified Communications Manager, Communications Designer
PRESS AND MEDIA
April 2003 - Today (23 years and 4 months)
Berlin, Germany