Yves Merillon

- Design and facilitation of tailor-made creative journeys to foster engagement and accelerate decision-making.

- Support for SMEs and associations in transforming their offerings through experimentation, collective ideation, and field validation via user testing.

- Deployment of Design Thinking methodologies, brand identity, and positive impact innovation strategies, with measurable results: increased usage, improved brand image, enhanced customer satisfaction.

- Strong experience in co-construction, change management, and training multidisciplinary teams in creative agility.

My desire to undertake and learn has once again led me to fields I have always loved to cultivate: gastronomy and the craft that supports it. It is therefore quite natural for me to become an artisan brewer in the heart of Boulogne-Billancourt. But beyond that, BOCAL is a human adventure that I share with my brother and 2 long-time friends. With the ambition of helping the West of Paris become as rich, diverse, and fun as the heart and east of the capital can be. By putting local and responsible craftsmanship back at the heart of cities. So if you like local, organic, seasonal products made without waste and respecting both the planet and the animals that inhabit it, come discover BOCAL.

Dimoba is a company that publishes digital solutions and a production structure for audiovisual content. Positioned in the "knowledge-tainment" sector, its objective is to transmit, test, and share knowledge and learning through play. "Play" being a truly underutilized lever for learning until now. The first solution published by Dimoba is called Bethewone (https:// bethewone.com). It is a platform and an application that is truly innovative due to the technology developed and the new use it offers in the world of TV games and digital.