About Yuko
Marketing & E-commerce professional with 10+ years of experience in fashion / foot wear in Japan. Led digital growth: increased EC revenue from ¥30M to ¥100M. Moved to France in 2024 and now support companies as a freelancer
Japanese
Native or bilingual
English
Fluent
French
Basic
Can work on-site
Geneva (up to 50km)
Experience
- FREELANCEFreelance E-commerce & Digital Marketing ConsultantJuly 2024 - Today (1 year and 11 months)Ferney-Voltaire, France• Provide ongoing e-commerce and digital marketing support to CROSSROAD CO., LTD.• Manage SEO, social media content planning, and EC platform optimization
- CROSSROAD CO., LTD.E-commerce & Digital Marketing Manager / Store SupervisorAugust 2018 - June 2024 (5 years and 10 months)Tokyo, Japan• Managed a team of 7 e-commerce staff and supervised 10 retail stores across Japan• Increased e-commerce revenue from JPY 30M to JPY 100M annually by improving SEO and digital UX• Directed seasonal visual production and oversaw all digital marketing (Instagram, mail magazine, blog)• Conducted market research in Paris and buying at MICAM in Milan to support product strategy
- LACOSTE JAPAN CO., LTD.Wholesale RepresentativeAugust 2017 - July 2018 (11 months)Tokyo, Japan• Handled B2B sales of Lacoste apparel, footwear, and sports items across major accounts in Japan.
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Education
- International PoliticsAoyama Gakuin University2012International Politics