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Youssef MechmechYM

Youssef Mechmech

Retail Designer / Visual Merchandising

€550/day
1 project
Paris, FR
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Youssef

I have been a retail designer and visual merchandiser in luxury, specifically in perfume and cosmetics, for 7 years.
I work with several groups and niche brands such as INTERPARFUMS, L'Oréal, and Juliette Has a Gun.
I am involved in the development of guidelines, the design and adaptation of permanent furniture, the creation of architectural identity, the creation of pop-up stores, and project management.
My professional background reflects my ability to enhance products in a defined space and to design impactful POS displays that will stand out from the competition.
I would be delighted to leverage my diverse expertise to achieve your objectives.
Do not hesitate to contact me.

  • French

    Native or bilingual

  • English

    Fluent

  • Arabic

    Native or bilingual

Can work on-site
Paris (up to 50km), Paris (up to 50km)

Experience

  • L'OREAL SA
    Global Retail Design and Visual Merchandising Manager
    FASHION AND COSMETICS
    July 2022 - December 2023 (1 year and 5 months)
    Paris, France
    Working on the expression of 3 brands from the NEXT BIG BRANDS division → Creation of the concept & production monitoring with suppliers.
    Re-branding the Merch of 3 new entities and potentially other brands → Complete package: from creation to Merch book with material design.
    Brand analysis and development of merchandising identity
    Production of technical plans and development monitoring
    Designing concepts in 3D
    Creation of the Permanent Retail Design Concept for 2 brands in the NEXT BIG BRANDS division
    Production of Retail Books: creation of specific space designs
    Creation of artworks for POS displays
  • Interparfums
    Retail Designer
    LUXURY GOODS
    February 2017 - March 2021 (4 years and 2 months)
    Paris, France
    Development of permanent furniture for perfume brand presentations (Backwall, Gondola, Counter, Display..etc) for Interparfums' entire brand portfolio (Montblanc, Coach, Lanvin, Rochas, Boucheron, Van Cleef and Arpels ...Etc)
    Development of Guidelines.
    Adaptation of Furniture to the international market.
    Retail Design Visual Merchandising Industrial Design 3D Graphic Charter Project Management
  • Jeanyoussef
    Designer and Co-founder
    DIGITAL AND IT
    May 2018 - May 2020 (2 years and 1 month)
    Paris, France
    Jeanyoussef is a global design studio founded in 2018 by Jean-Baptiste Lortion and Youssef Mechmech upon graduating from ENSAAMA, Paris.
    Two personalities connected by the Mediterranean who aspire to develop and blend cultures by provoking reactions, smiles, and growth.
    Global Design

Reviews

5.0

Out of 1 rating

V

Valentin

Phosphene Productions

Reviewed on 5/12/2020

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Education

  • DSAA Industrial Creation - Product Design
    ENSAAMA
    2016
  • Master 2 in Industrial Design Engineering
    ENSAAMA / University of Evry-Val-d'Essonne
    2017

Skill set

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