Freelancer profile translated to English.
Back to original languageAbout Yousrat
✨ Welcome to my Malt profile!
I am Yousrat, founder of You Concept, a creative micro-agency specializing in graphic design, website creation, and brand strategy. With several years of experience, I put my skills at the service of companies, freelancers, and brands wishing to develop their image, their visibility, and their digital presence.
🎯 My approach is collaborative: I design each project in close collaboration with you, to create a strong identity, aligned with your values. Together, we bring to life a brand that not only exists but shines with impact.
💼 My services via You Concept:
🔸 Web & Digital
Custom website creation (showcase or e-commerce – WordPress, Shopify), SEO optimization, web content creation, social media management, email marketing campaigns, conversion funnels.
🔸 Design & Visual Identity
Logo creation, graphic charter, webdesign, print materials (brochures, flyers, posters, business cards), social media visuals.
🔸 Brand Strategy & Communication
Branding support, positioning, storytelling, digital strategy, media plan, visual and editorial communication advice.
🔸 Creative & Artistic Space
Free exploration of my graphic universe through original and artistic creations.
I am attentive to your projects to create materials that are beautiful, effective, and coherent, serving your business objectives.
📩 Let's discuss together the best way to highlight your brand!
French
Native or bilingual
English
Fluent
Can work on-site
Lyon (up to 50km)
Experience
- Maya CampusDigital Marketing ManagerEDUCATION AND E-LEARNINGOctober 2020 - Today (5 years and 8 months)Lyon, Auvergne-Rhône-Alpes, France- Implementation of an operational Marketing plan - Creation of commercial materials - Creation of internal and external communication materials (Training Catalog - Brochures - Newsletters - Flyers - Promotional videos, etc.) - Website management (Joomla - WordPress) - Community Management (LinkedIn, Instagram, YouTube) - Participation in the development of the new graphic identity (Logo, graphic charter, ...)
- MLMD EVENTSAssistant Project ManagerOctober 2019 - July 2020 (9 months)Lyon 04, Rhône-Alpes, France- Design and coordination of events - Creation and animation of training sessions - Design of educational and digital games - Development of Teambuilding activities - Management and animation of social networks and website (WORDPRESS - DTP) - Community management - Creation of new concepts / new games - Customer relations
- MLMD EventsFreelance Service Provider ConsultantOctober 2017 - October 2019 (2 years)Région de Lyon, France- Service provision for corporate events - Assistance in creating personalized Escape Games for companies on various topics
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Education
- Master MBA Executive Manager of Business OperationsPigier Performance2021
Certifications
- Digital Marketing: SEO, Advertising & Social Media in 2025La Strat Marketing2025