Youness A.

✔ BANK OF FRANCE – ML Computer Vision:

Objective: Calculate biodiversity score by region through analysis of urban structures via satellite images

-- Achievements --

▪ Creation of an image segmentation model by fine-tuning two models Dino V1 and Unet with Pytorch

▪ Deployment of a testing tool to present the biodiversity score from a location – use of streamlit for the interface and Docker for deployment on HuggingFace

Link: https://huggingface.co/spaces/Ekimetrics/Biomap

✔ AXA FRANCE – ML Timeseries:

Objective: Analyze the impact of marketing activations on the evolution of new business.

-- Achievements --

▪ Identification of business questions that the modeling must answer. (example: impact of TV campaign 2020)

▪ Integration of time series decomposition algorithms to extract seasonal and temporary trends allowing precise optimization of marketing budgets – OLS and Bayesian Regression

▪ Presentation of results to clients with recommendations for conducting A/B testing

▪ Iteration of modeling for validation of the results of the models produced

✔ LOREAL US – Data Engineering:

Objective: creation of data pipelines to feed the MMM models of data scientists

-- Achievement --

▪ Extraction, preprocessing, and transformations/feature engineering of customer data (Pyspark + Pandas on Databricks)

▪ Creation of a PowerBI Dashboard for exploratory data analysis (EDA)

✔ LOREAL UK – Data Science Referent:

Objective: Lead the creation of a proprietary MMM solution

-- Achievements --

▪ Ensure a good understanding of business expectations by product, data science, and data Eng teams

▪ Implementation of best practices for a sustainable solution

▪ Support the client in adopting the solution once deployed

✔ LACOSTE FR – Data Strategy: Identification of Data science use cases from CRM data

Sectors: Banks / Insurance

Areas of intervention:

- Organization and Governance:

- Project Portfolio Transformation Operating Model:

Project Manager: New Product Development Project

- Project scoping: definition of needs, scope, timeline, and stakeholder roles.

- Facilitation of workshops and coordination of stakeholders.

- IT development of the web application. Other projects:

- Improvement of the accuracy of the MM SAP module database.

- Development of a production dashboard.