Freelancer profile translated to English.
Back to original languageAbout Youcef
Senior Product Manager with over 10 years of experience in digital transformation and journey implementation in the banking and insurance sectors.
I have expertise in:
- Business usage transformation
- CRM product design
- Optimization of omnichannel journeys and integration of AI use cases (Next Best Action / Offer).
I have proven experience in complex environments, with a strong ability to define product strategy, manage the roadmap, and align business, data, and IT teams around business challenges and objectives.
French
Native or bilingual
English
Native or bilingual
Arabic
Native or bilingual
Spanish
Fluent
Can work on-site
Argenteuil (up to 50km), Paris (up to 20km)
Experience
- GroupamaProduct ownerBANKING AND INSURANCEJanuary 2023 - Today (3 years and 7 months)Nanterre, France
AI & PEGA Customer Decisioning Hub
Definition of **AI product strategy applied to customer journeys**, based on a data-driven approach aimed at improving personalization and commercial performanceIdentification, scoping, and prioritization of high-value AI use casesManagement of anAI product roadmapuntil 2026, including use case structuring, governance, industrialization, and progressive integration of modelsDesign of an omnichannel decision model(Next Best Action / Offer) to improve the relevance of recommendations and the consistency of omnichannel journeysCross-functional coordinationof business, data, and IT teams to align business challenges, technical constraints, and analytical capabilitiesContribution to the industrialization of predictive models by participating in their integration into digital journeys and their operational usePre-Sales/Sales Journeys - PEGA lead pre-sales journey transformation program and redesign of opportunity management in the PEGA context
Management of product scopingin collaboration with business teams (sales, marketing) to identify user needs and business challengesImplementation of lead nurturingby leveraging customer data and journey analytics to maximize business impact**Product backlog ownership**: prioritization of features and management of evolutions based on business valueDefinition and structuring of product featuresin collaboration with business analysts (user stories, acceptance criteria)Stakeholder alignmentthrough the production of decision-making and communication materials (committees, training, change management)Management of product deploymentand user adoption support (network, regional entities) - Crédit Agricole Assurances - Assurance des emprunteursProduct ownerBANKING AND INSURANCEJanuary 2020 - September 2022 (2 years and 8 months)Paris, FranceTSCA Project – Implementation of the 2017 Finance Law, death benefit taxation.PGE Project – Management of borrower insurance within the framework of State-guaranteed loans (PGE)Filae Project – Digitalization of claims opening processes in regional branchesManagement of product scopingon high-stakes regulatory insurance topicsDefinition of business needsand translation intoproduct featuresPrioritization and management of the product backlogDesignof solutions related to borrower insurance and regulatory measuresCoordinationwith IT teams and business analysts for implementationManagement of deploymentsand user supportContribution to product evolution in a complex and distributed environmentImplementation of a SCRUM methodologyusing Iobeya, JIRA
- Coface - GatewayPO - Project managerBANKING AND INSURANCEMay 2017 - December 2019 (2 years and 7 months)Bois-Colombes, France
ICON 2 Migration – modernization of information flows for the Africa, South America, and Central Europe region
#Implementation of information flows with international companies (Japan, China, Brazil, Austria)
Management of international projectswith external international companiesRisk identificationand definition ofassociated action plansCoordinationof stakeholders,reporting**, and **meeting facilitationWriting of functional specificationsChange ManagementMethodological Improvements- Improvement ofdocument management
- Implementation ofcross-functional visual management(KANBAN)
- Lead on Agileproject management tools(Trello JIRA)
- Implementation of aSCRUM methodology
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Education
- Ph. D. in Organometallic ChemistryUniversity of Leicester,2010Ph. D. en chimie organométallique
- Master of Organic ChemistryUniversité Pierre et Marie Curie,2006Master de chimie organique
Certifications
- Product Ownerscrum.org2020
- Scrum Masterscrum.org2020