About Yonis
French
Native or bilingual
English
Conversational
Experience
- TransimmoSEO Support - TransimmoREAL ESTATEApril 2024 - Today (2 years and 2 months)Grenoble, FranceContextTransimmo is a real estate agency specializing in property transactions and rental management.ObjectivesThe objectives of the SEO support mission were:- Improve the ranking of the website https://www.transimmo.fr/ for strategic real estate keywords- Increase the agency's online visibility and generate more qualified traffic- Optimize website performance to encourage conversions and contact requestsMethod:To support Transimmo in its SEO strategy, I implemented a comprehensive methodology:- Initial SEO audit- SEO strategy definition- On-site optimization- Technical website optimization (loading speed, navigation, mobile compatibility, etc.)- Semantic optimization of existing content and creation of new optimized content- Improvement of the website's internal structure and page linking- Optimization of title tags, meta descriptions, and headings (H1, H2, etc.)Content Marketing Strategy:- Creation of an editorial calendar based on target keywords and user expectations- Regular creation and publication of optimized, high-value content- Image and ALT tag optimization to promote natural referencingLink Building Strategy:- Identification of relevant and quality link opportunities- Implementation of a pyramidal link building strategy to strengthen website authority- Regular monitoring of backlinks and their impact on referencingPerformance Monitoring and Reporting:- Implementation of monitoring tools (Google Search Console, Google Analytics, etc.)- Regular analysis of performance KPIs (ranking, traffic, conversion rate, etc.)- Monthly reporting of results and continuous adjustment of the SEO strategy
- L'agence ExpertSEO Audit - https://www.lagence.expert/TELECOMMUNICATIONSJune 2024 - June 2024Grenoble, FranceContextL'Agence.expert is a digital agency specializing in website creation for accounting firms.ObjectivesThe mission objectives were:- Identify the strengths and weaknesses of the website https://www.lagence.expert/ in terms of natural referencing- Propose recommendations to improve the website's ranking in Google search results- Increase organic traffic and website visibilityMethodTo conduct this SEO audit, I followed a rigorous and proven methodology:Technical Site Analysis:- Analysis of the site structure and architecture- Verification of page loading speed- Analysis of internal linking and the quality of internal links- Verification of mobile compatibility and site adaptability to different screensContent Analysis:- Study of keywords used and their relevance to the company's business- Analysis of content quality and originality- Verification of title tag and meta description optimization- Analysis of content semantic richnessOff-site Factor Analysis:- Study of website popularity and its authority in its field- Analysis of the incoming link profile and their qualitySynthesis and Recommendations:- Writing a detailed audit report presenting the site's strengths and weaknesses- Proposal of concrete and prioritized recommendations to improve the site's natural referencingConclusionThis SEO audit provided a comprehensive overview of the natural referencing of the website https://www.lagence.expert/. Through an in-depth analysis of various on-site and off-site criteria, I was able to identify the site's strengths and weaknesses and propose concrete recommendations to improve its SEO performance.
- SkysuccessSEO Audit - https://www.skysuccess.fr/AVIATION AND AEROSPACEMay 2024 - Today (2 years and 1 month)Grenoble, FranceContextSkysuccess is a company specializing in flight attendant training.ObjectivesThe mission objectives were:- Analyze the natural referencing of the website https://www.skysuccess.fr/ to identify areas for improvement- Propose concrete actions to optimize the site's ranking in search engines- Improve the firm's online visibility and generate more qualified traffic- Create a roadmap of SEO actions for ongoing SEO supportMethodTo conduct this SEO audit, I followed a comprehensive and structured methodology:Site Structure Analysis:- Study of the site's architecture and navigation- Verification of loading speed and technical optimization- Analysis of internal linking and the quality of internal links- Verification of mobile compatibility and ergonomics on different devicesSemantic and Editorial Analysis:- Study of keywords used and their relevance to the company's activities- Analysis of content quality, originality, and freshness- Verification of optimization of title tags, meta descriptions, and headings (H1, H2, etc.)- Analysis of semantic richness and content structureSite Popularity and Authority Analysis:- Study of the site's reputation and its positioning in its industry- Analysis of the backlink profile and the quality of incoming linksSynthesis and Action Plan:- Writing a comprehensive audit report highlighting the site's strengths and weaknesses- Proposal of a detailed and prioritized action plan to improve the site's natural referencingConclusionThis SEO audit provided a complete diagnosis of the natural referencing of the website https://www.skysuccess.fr/ and proposed a coherent roadmap for future support.
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Education
- DUT Technical CommercializationIUT Lyon 12021- Manager un projet : gérer un projet, conduire le changement, communiquer autour du projet, comprendre le contexte du projet - Comprendre les usages et pratiques du e-business : développer une stratégie numérique, développer une stratégie e-commerce, développer une communication digitale - Connaître les différentes solutions technologiques : maitriser un CMS (wordpress), créer une boutique en ligne (shopify, wordpress,) ; connaître les bases des langages web, maitriser les bases des outils de création graphique - Accompagner et gérer la création d’un site marchand pour un professionnel (projet tutoré) - Pratique professionnelle (alternance)