Freelancer profile translated to English.
Back to original languageAbout Yoann
Your website deserves better than anonymity. It deserves its place at the top. 🏔
📚 You are an expert in development:
➟ personal (mindset, well-being, sport)
➟ professional (training, career, entrepreneurship)
➟ organizational (management, HR)
➟ commercial (marketing, sales)
You have the makings of a champion, but no visibility on Google?
I am Yoann, co-author of your comeback. 🔝
The action plan?
1️⃣ A tailor-made marketing strategy
➟ Decipher the expectations and intentions of your target audience
➟ Conquer the top spots on search engines
➟ Attract the right prospects to your universe
➟ Provide answers that inspire confidence
➟ Create a pleasant journey to your offers
✅ A reputation forged to establish lasting credibility.
2️⃣ Writing in your image
➟ Embody your personality to communicate with sincerity
➟ Highlight your know-how with words that suit you
➟ Reveal your uniqueness to give strength to your arguments
✅ A timeless aura that elevates you to a natural reference.
3️⃣ Finely crafted texts
➟ Give soul to your stories to touch people's hearts
➟ Harmonize every detail to captivate, inspire, and convince
➟ Streamline reading to hold attention until the end
➟ Orchestrate the score to the millimeter to trigger action
✅ A signature as sharp, impactful, and elegant as a Roger Federer forehand on the Centre Court of Wimbledon.
⚡️ Ready to transform your website into a magnetic showcase? To convert your audience into loyal customers? To become essential without artifice?
Here's what I offer to achieve this:
📝 Content Creation
➟ SEO blog posts
➟ Static and sales pages
➟ Premium resources (guides, white papers…)
📊 Analysis & Strategy
➟ Content audit
➟ Editorial calendar
➟ SEO optimization
Come on, let's start the conversation! You'll love my sports analogies. 😉
French
Native or bilingual
English
Fluent
Spanish
Conversational
Danish
Basic
Remote only
Primarily works remotely
Experience
- Yoann GorinSEO Web Writer ⸱ Copywriter ⸱ Storyteller ⸱ Content MarketerCONSULTING AND AUDITSJuly 2019 - Today (6 years and 11 months)Rennes, France☑️ Content Creation➟ Writing SEO blog posts➟ Redesign of static and sales pages➟ Production of premium content and lead magnets (guides, white papers…)☑️ Analysis & Strategy➟ Editorial content audit➟ Editorial calendar focused on the right keywords➟ Search engine optimization➟ Consulting on positioning and editorial strategy📚 Personal Development ⸱ Sport ⸱ Training ⸱ Career ⸱ Entrepreneurship ⸱ Management ⸱ HR ⸱ Marketing ⸱ Sales
- Au StadeSports Web WriterSPORTSOctober 2019 - March 2020 (6 months)➠ Writing in-depth articles on football and tennis
- KerevalMarketing ManagerDIGITAL AND ITNovember 2015 - December 2018 (3 years and 2 months)Rennes, France➠ Responsible for the development of the training offer➠ Analysis of sales data, market and competitor monitoring➠ Management of the website, social networks, and emailing campaigns➠ Creation of communication tools➠ Organization of trade shows, events, and corporate days
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Education
- SEO Web Writing TrainingLucie Rondelet2020Notation : 5 plumes
- Master 2 Strategic and Operational Marketing, Product Manager TrackIGR-IAE Rennes2014➟ Comportement du consommateur ➟ Marketing qualitatif et techniques de créativité ➟ Cybermarketing et e-business ➟ Géomarketing et étude de marché ➟ Marketing de l’innovation ➟ Marketing sensoriel et expérientiel ➟ Management des marques ➟ Droit du marketing et gestion des forces de vente ➟ Marketing direct ➟ Achats et marketing international ➟ Relations d’affaires dans les pays BRIC
Certifications
- Google Analytics Individual Qualification CertificationGOOGLE2019
- Fundamentals of Digital MarketingGOOGLE2019