Yassir Guelzim

I am involved in all stages of a digital strategy:

✔ Comprehensive SEO Audit (technical, semantic, and editorial)

✔ Webmarketing Audit

✔ Natural Referencing (SEO)

✔ On-Page SEO Optimization

✔ Technical SEO

✔ Keyword Research

✔ Content Strategy

✔ Content Marketing

✔ Copywriting

✔ Storytelling

✔ Community Management

✔ Google Business Profile Optimization

✔ Optimization for Generative AI (GEO)

✔ Conversion Rate Optimization (CRO)

✔ SEO Performance Analysis

✔ Digital Acquisition Strategy

My approach is based on dual expertise: journalism, extensive audiovisual experience (documentaries for national channels), and natural referencing. I produce content designed for users, optimized for Google, and adapted to new search engines integrating artificial intelligence.

I use, among others:

• Google Search Console

• Google Analytics 4 (GA4)

• Google Tag Manager

• Screaming Frog

• Semrush

• Ahrefs

• WordPress

• Looker Studio

• Yoast SEO

• Rank Math

I conduct SEO audits, support the implementation of recommendations, build editorial and webmarketing strategies, write optimized content, and develop your visibility on Google and AI-based search engines.

Among my recent experiences: SEO and webmarketing audits for Le Courrier de l'Atlas, ABM Formation, Le Petit Amandier, French Prohibition, and Mon Atelier Café. My background as a journalist, author, and director allows me to transform an SEO strategy into high-performing, useful, and engaging content.

Adaptable and a good listener, depending on the project.

With my structure France Stories, we highlight your narratives, your businesses, and your products.

Looking forward to meeting you