About Yassine
French
Native or bilingual
Experience
- MadomisMarketing and AdvertisingSOCIAL NETWORKSSeptember 2020 - Today (5 years and 9 months)Arles, FranceMy ExpertiseGoogle Ads Campaign Optimization: Comprehensive audit of your accounts, creation of Search, Display, YouTube, and Remarketing campaigns, and implementation of bidding strategies tailored to your objective (CPC, CPA, ROAS).Improving Quality Score: Selection of relevant keywords and writing high-performing ads to reduce cost-per-click and increase the visibility of your products or services.Analysis and Reporting: Precise performance tracking via Google Analytics and Google Tag Manager, creation of dashboards for transparent reporting and data-driven decision-making.Conversion Strategy: Implementation of acquisition funnels to optimize each stage of the customer journey, from discovery to purchase (or contact).My ResultsOnline Revenue Growth: Over the past 12 months, I have contributed to an average increase of 30% in revenue for clients in various sectors (e-commerce, training, B2B, etc.).Reduction in Customer Acquisition Cost: Through continuous optimization and precise targeting, some clients have been able to reduce their cost per acquisition by over 25%.Quick Return on Investment: My campaigns are designed to be profitable and allow my clients to generate profits quickly, by prioritizing the best market segments and optimizing the advertising budget.
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Education
- Bachelor's degree (Bac+3)IDRAC Business School2022