Freelancer profile translated to English.

Description

I help companies structure their sales, scale growth sustainably, and align organizations efficiently – especially in the B2B and e-commerce sectors.

Many companies grow but hit limits: missing sales structures, unclear processes, or a lack of integration between online and direct sales. This is exactly where I come in. I develop clear sales and growth strategies and ensure they are implemented operationally – with measurable results.

In my career to date, I have built and scaled an entire company organization – from 50 to 135 employees, including the introduction of departmental structures. The focus was on wholesale in the packaging market and the expansion of a scalable e-commerce business with several online shops and platforms such as Amazon and eBay.

A key success factor was the consistent integration of digital lead generation and direct sales: online-generated demand was systematically developed further by sales and transformed into sustainable growth. This very combination of online and sales structure is a crucial lever in many companies today – but is often not consistently utilized.

I typically work as a Fractional Head of Sales, Interim Manager, or sparring partner for management teams. I support them in building and developing sales structures, identifying growth levers, optimizing processes, and developing teams and organizations.

My approach is pragmatic, strong in implementation, and focused on sustainable results – with a clear focus on structure, scalability, and measurable growth.

Languages

German
Native or bilingual
English
Fluent
French
Basic

Workplace preferences

Can work on-site

Bremen (up to 50km)

BB-Verpackungen GmbH
MANAGING DIRECTOR
RETAIL (LARGE RETAILERS)
September 2018 - Today (7 years and 9 months)
27 Delmenhorst, Germany
Strategic and operational responsibility for the setup, scaling, and further development of sales and organizational structures in B2B wholesale, the packaging market, and e-commerce. Focus on business development, sustainable revenue growth, and the transformation of structures, processes, and sales organizations.

Built and developed an entire company organization from 50 to 135 employees, including the introduction of departmental structures, management and control systems, and optimization of internal processes and responsibilities. Scaled sales organizations, built high-performing teams, and developed sustainable growth strategies.

Responsible for the integration of direct sales and e-commerce, focusing on lead generation, lead enhancement, and systematic development of customer relationships. Built and developed four online shops and managed platform business via Amazon and eBay. Developed digital sales and growth strategies for sustainable scaling of revenue and customer structure.

Extensive experience in key account management, business development, process optimization, KPI and sales management, planning, budgeting, and controlling. Supported companies in growth and transformation phases with a focus on structural development, scalability, and sustainable organizational development.

Industry focus on the packaging industry, wholesale packaging, B2B trade, e-commerce, mail order, platform trading, and the moving market.
Sales Strategy & Scaling Business Development & Growth Building & Managing Sales Organizations Organizational Development Change Management & Transformation
Storopack GmbH & Co. KG
SALES MANAGER
RETAIL (LARGE RETAILERS)
January 2011 - August 2018 (7 years and 7 months)
Hamburg, Germany
Revenue responsibility of approx. €20 million. Operational management of an 8-member field sales and sales team. Support and development of key accounts, including project business. Product management and strategic assortment planning.
Paul Hildebrandt AG
BRANCH MANAGER
January 2007 - December 2010 (3 years and 11 months)
Bad Nenndorf, NI, Germany
Revenue responsibility of approx. €17 million. Management and development of the team (25 employees). Responsibility for planning, budgeting, and controlling. Active support of own sales territory (ADM) with approx. €3 million in revenue.