YTFreelancer profile translated to English.
Back to original languageAbout Yannis
♟️ Passionate about chess and words, strategy and creation, two arts that seem to oppose each other.
🎨 5 years of experience in branding and communication, designing and managing projects for brands such as Coty, Intermarché, Krys, RATP...
💼 I honed my skills at Havas Paris, shaping brand narratives and managing 360° campaigns, before taking charge of communication and marketing for a Web3 tech division in a consulting firm, which led to the creation of an Art & Tech startup where I took the creative lead.
📍 Today, based in La Rochelle, I support brands and entrepreneurs in building their identity, positioning, and communication strategy.
👉 Need a solid brand platform, intricate storytelling, or a differentiating creative concept? Let's discuss.
French
Native or bilingual
English
Fluent
Can work on-site
La Rochelle (up to 50km)
Experience
- NÜMEHead of Creative Projects (Art & Tech Startup)November 2023 - December 2024 (1 year and 1 month)Paris, France☉ Launch and management of pilot projects to secure and enhance the art market☉ Product Owner role in the creation of a SaaS platform using Agile methodology☉ User journey design (Design, UX)☉ Point of contact for our creative solutions: immersive films, reasoned catalogs, VR exhibitions☉ Definition, deployment, and management of a brand strategyClients: Major museums, Leading artist committees, Private collections
- Lynx partnersInnovation ConsultantSeptember 2022 - October 2023 (1 year and 1 month)Paris, France☉ Development and deployment of a Web3 offering for large corporations☉ Project management for immersive digital strategies☉ Design and gamification of user journeys☉ Training and support for employees and clients☉ Creation and distribution of digital souvenirsClients: Coty, Intermarché
- Havas ParisBrand Strategy ConsultantSeptember 2020 - August 2022 (1 year and 11 months)92800 Puteaux, France☉ Participation in strategic and creative thinking to position brands and public institutions☉ Project management for 360° campaigns: print, TV, social, digital, event, PR, gaming☉ Copywriting and creative supervision☉ Strategic presentations and recommendationsClients: RATP, Krys
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Education
- Master Grande Ecole ProgramAudencia Business School2022Master Programme Grande Ecole
- Preparatory Classes for Higher Education, Economics and SociologyLycée Saint Joseph du Loquidy2018Classes Préparatoires aux Grandes Écoles, Économie et Sociologie
Certifications
- Introduction to Artificial IntelligenceInstitut Montaigne2025
- TOEIC 965/990TOEIC Program2019