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Yannick PoinsuYP

Yannick Poinsu

Product Manager 🚀 | PO | E-commerce, IT, Payment

€600/day
Lille, FR
15+ years

Average response time: 1 hour

Freelancer profile translated to English.
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About Yannick

Product Manager, Product Owner & Digital Project Manager - Expert in E-commerce, Payment & IT

With over 20 years of experience in digital and e-commerce project management, I support companies (retailers, IT service providers, marketplaces, fintechs) in the design, management, and optimization of their strategic projects.

From product strategy to production launch, I combine business expertise, technical mastery, and agile methodologies to ensure concrete deliverables, on-time delivery, and strong business impact.

I have successfully managed projects for companies such as CamaĂŻeu, Paul, Cofidis, Cyrillus, Promod, TAO, OkaĂŻdi, Cultura, combining performance, adaptability, and product culture.


As a Digital Consultant / Product Owner, here are the services I offer:

Digital Strategy & Scoping
Gathering business needs & co-creation workshops
Writing User Stories & functional specifications
Prioritization based on business value (MoSCoW, WSJF, RICE)

Project Management
Setting up & managing product roadmaps
Facilitating Agile rituals (Scrum, Kanban)
Monitoring KPIs (traffic, conversion, NPS, churn, etc.)

Payment & E-commerce Expertise
PSP Integration (MangoPay, Lemonway, Stripe, Adyen…)
Conversion funnel optimization
Omnichannel deployment and marketplace platform management

Training & Coaching
I also support internal teams on:
Product best practices (Lean, Discovery, Delivery)
Using tools like Jira, Notion, Miro, Figma
Skill development in IT or e-commerce project management

Why work with me?

Dual Business & Tech Expertise
ROI-driven & user-oriented Vision
Solid E-commerce & Retail Experience
Structured, Tool-based, and Pragmatic Approach
+10 Years of Experience in Agile Environments

đź“© Contact me today to discuss your project!
  • French

    Native or bilingual

  • English

    Fluent

Can work on-site
Lille (up to 50km), Paris (up to 50km), Marseille (up to 50km), Bordeaux (up to 50km), Toulouse (up to 50km)

Experience

  • Cursim Consulting
    Freelance Digital & Data Consultant
    CONSULTING AND AUDITS
    November 2022 - Today (3 years and 7 months)
    Roubaix, France
    During my digital project management assignments, I led several strategic initiatives aimed at optimizing customer journeys, integrating external solutions, and deploying essential digital tools. My main responsibilities included:

    • Finalizing tenders and coordinating stakeholders.
    • Scoping projects with definition of key milestones and risk management.
    • Conducting impact analyses, developing roadmaps, and managing tenders (RFI/RFP).
    • Optimizing customer journeys on e-commerce sites and improving payment systems (SIPS/Worldline).
    • Integrating third-party APIs and managing omnichannel projects (retail, delivery).
    • Coordinating the redesign of customer journeys and improving SEO performance.
    • Resolving critical incidents (SEO, TMA, conversion) and ensuring follow-up of corrective actions.
    • Collaborating with external service providers for solution implementation and digital tool reliability.
    • Closing projects with a continuous improvement plan applicable to other similar initiatives.

    Tools used: Office, Monday, Miro, SIPS, Worldline.
    Project Management E-commerce Product Owner Technical Product Owner E-commerce Product Owner
  • Camaieu
    Head of Digital IS Department
    E-COMMERCE
    March 2021 - October 2022 (1 year and 7 months)
    59100 Roubaix, France
    Management and support of strategic projects related to digital, e-commerce, and omnichannel services, with a focus on optimizing customer journeys and managing IT infrastructure.

    • Project Management and IT Governance : Coordination of digital projects (e-commerce, marketplace, omnichannel services) while ensuring their operational maintenance (MCO), in collaboration with the publisher Accenture for process optimization.
    • Team Management : Management of a team of project managers and supervision of external service providers.
    • Payment Solution Optimization : Scoping and impact analysis for the integration of new solutions (Illicado, Ingenico, Oney).
    • Partner and Budget Management : Monitoring of integrators, hosts, and banking services, and management of the Digital CIO budget.
    • Infrastructure Modernization : Study of migration from On-Premise hosting to Azure Cloud.
    • Continuous Improvement and Digital Performance : Redesign of the customer journey for camaieu.fr, integration of banking and ERP software packages, and application of recommendations from SEO audits.
    • Incident Monitoring and Operational Maintenance : Management of TMA tickets, coordination of fixes, and facilitation of action plans for platform stability.
    • E-commerce Solution Selection : Conducting tenders (RFI/RFP) for the e-commerce solution for gap-france.fr.

    Tools : SAP Hybris, Storeland, Nodhos, Oracle Database, MS SQL Server, Jira, Confluence, draw.io, Ingenico, Oney, Illicado, Graylog, Mantis, Jenkins.
    Project Management Team Management Technical Specifications Technical Acceptance Testing Digital Transformation
  • Disruptual
    CEO / CTO Founder Disruptual - SaaS Marketplace / Second-hand products
    SOFTWARE PUBLISHING
    June 2015 - January 2021 (5 years and 7 months)
    Lille, France
    Creation of an omnichannel C2C marketplace dedicated to the second life of products. Integration of web and physical solutions (stores, drop-off and pick-up points).

    • Development and Strategy : Design of a white-label SaaS solution enabling brands and retailers to regain control of the second-hand product market. Full-stack development of a SaaS solution (Symfony/API Platform in back, Vue.js in front), from MVP to production launch, backlog and roadmap management. Optimized natural referencing (SEO) for PWA application and deployment of a hybrid On-Premise and AWS Cloud infrastructure.
    • Clients and Partnerships : Support for major brands: La Redoute, Cdiscount, C&A, Cyrillus, Promod, Tape Ă  l'Ĺ“il, OkaĂŻdi, Jacadi, Kaporal, Orchestra, Picwictoys, Cultura, Groupe Ghanty...
    • Management and Leadership : Management and supervision of a team of 15 people (developers, project managers, UX/UI designers). Recruitment, objective setting, and performance monitoring. Coordination of continuous improvement projects and industrialization of TMA processes with resolution in less than 24 hours, platform availability rate above 99.9%.
    • Payment and Security : Selection, integration, and monitoring of PSPs (Payment Service Providers) such as MangoPay, Lemonway, Adyen, Stripe, and compliance (GDPR, PCI-DSS, KYC). Development of secure digital wallets in compliance, integrated with PSP financial flows. Management of regulatory compliance audits and operational and banking risk management.
    • Integration and Optimization : Integration and management of banking software packages, ERPs, and proprietary solutions. Implementation and monitoring of monitoring and alerting tools to ensure platform stability and performance.

    Tools : Jira, Confluence, Symfony, API Platform, PostgreSQL, GitHub, MangoPay, Lemonway, Adyen, Stripe, Jenkins, AWS.
    Product Owner Scrum Product Management Marketplace second hand

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Education

  • BTS in Management Information Technology
    Institut Professionnel Roubaisien
    1998
    BTS informatique de gestion
  • Vocational Baccalaureate in Accounting and Management with honors
    Lycée Beausejour
    1997
    BAC PRO Comptabilité et Gestion avec mention

Certifications

  • ChatGPT Prompting Essentials for Business Users
    Prompt Engineering Global
    2024
    Artificial Intelligence ChatGPT
  • Product Owner
    Operae Partners
    2020
    Agile Methodology Atlassian JIRA Product Owner Scrum Backlog Management

Skill set

Categories