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Yannick Bole-RichardYB

Yannick Bole-Richard

Responsible Digital Consultant and Trainer

€1,000/day
Besançon, FR
15+ years

Average response time: 1 hour

Freelancer profile translated to English.
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About Yannick

I am a responsible digital consultant. I support organizations (SMEs, associations, local authorities) in Bourgogne-Franche-Comté and throughout France who feel their relationship with digital needs rethinking, without always knowing where to start.

My conviction: digital technology is neither an end nor a destiny. It is a tool that is as powerful as it is impactful, which is only valuable if it serves a clear purpose and strengthens people's autonomy. Too often, it is deployed through mimicry, injunction, or fads.

My work: bringing intention and meaning back where there is often only accumulation.

My support focuses on 3 areas:

1 - Restoring Meaning to Digital
I analyze your information system, listen to your teams, question your uses, and then propose a clear and progressive digital transformation roadmap. The goal: to digitize "just right." Keep what serves, lighten what weighs down, strengthen what matters.

2 - Raising Awareness of Digital Impacts
Environmental, social, health, cognitive, economic, geopolitical... These costs remain largely invisible in decision-making. Through workshops and training, I help teams understand these issues to make informed and sustainable choices.

3 - Supporting the reasoned deployment of Generative AI
Generative AI is revolutionizing the relationship with work, knowledge, and expertise. It opens up real opportunities but has blind spots: dependency, loss of skills, environmental costs, data sovereignty... I advise organizations on their tool choices and train their teams in lucid use, where AI brings value, with meaning and discernment.

My background
25 years in digital, including 18 years as the director of a web agency. A human-centered, cooperative, progressive approach, focused on change management and support.
  • French

    Native or bilingual

Can work on-site
Besançon (up to 50km)

Experience

  • Agissons.co
    Responsible Digital Consultant and Trainer
    TECH
    April 2021 - Today (5 years and 4 months)
    Besançon, France
    Digital Strategy Consultant & Responsible Digital Uses

    I help SMEs and associations work better with digital technology — not by adding tools, but by restoring meaning to their uses.
    My approach: start with real needs, clarify processes, and make digital a lever for autonomy, efficiency, and consistency with your values.

    My conviction
    Technology is only valuable if it serves a clear purpose, improves concrete use, and enhances the well-being of the people who make the organization thrive.

    My support focuses on three concrete levers:

    1. Structure your digital presence
    I help you clarify your digital strategy, website, or content for simple, clear, and sustainable communication.
    Goal: better dialogue with your audiences, without unnecessary complexity.

    2. Free up time with chosen tools
    I design automation or generative AI solutions with you that streamline your repetitive tasks without dehumanizing your practices.
    Goal: reduce mental load, enhance human added value.

    3. Align your digital uses with your commitments
    I support you in building sober, ethical digital practices that are consistent with your purpose.
    Goal: responsible practices, understood and shared by your teams.

    With 20 years of experience in digital, I intervene with a strategic and human-centered approach, combining rigor, pedagogy, and cooperation.
    Active in the Centre des Jeunes Dirigeants (CJD), I now chair the Bourgogne Franche-Comté region, where we are experimenting with economic models that serve life.

    Based near Besançon, I draw inspiration from nature, music, and collective intelligence — where technology finds its rightful place: in the service of humanity and meaning.
    Artificial Intelligence Digital Transformation Workshops Facilitation Digital Fresco Responsible Digital
  • Agence Revelateur
    Director
    DIGITAL AND IT
    May 2006 - May 2024 (18 years)
    Baume-les-Dames, France
    I founded Révélateur in 2006 with a simple idea: to put meaning and humanity back at the heart of digital.
    For nearly twenty years, I have helped hundreds of companies, associations, and institutions structure their communication strategies, strengthen their visibility, and build truly useful digital tools.

    My role as director
    Design, lead, and grow an independent agency recognized for its listening skills, sober creativity, and operational reliability.
    I managed global strategy, business development, client relations, and high-value project management.

    My approach
    Combine strategic rigor with a sense of community.
    I placed the clarification of needs and the search for utility at the center of every mission, before any technical or graphic choice.
    This requirement allowed us to build lasting client relationships, often over ten years, and to ensure our work was consistent with a logic of continuity and sobriety.

    Key areas of intervention

    Development of tailor-made digital and editorial strategies for SMEs, associations, and local authorities.

    Management of web projects: functional design, UX, site maps, specifications, production monitoring.

    Facilitation of multidisciplinary teams (designers, developers, copywriters, project managers).

    Change management support and training for client teams on their new tools.

    A common thread: consistency and sustainability
    Long before the term "responsible digital" became widespread, I oriented Révélateur towards a sober approach: useful, scalable websites, controlled by their users, far from fads.

    This entrepreneurial adventure has given me a comprehensive vision of digital: strategic, human, and operational.
    It now forms the foundation of my consulting work, which I continue with the same conviction: digital that serves meaning, not the other way around.
  • Association La Fresque du Numérique
    Facilitator
    DIGITAL AND IT
    November 2023 - Today (2 years and 9 months)
    Facilitator – Digital Fresco

    Trained and certified to facilitate the Digital Fresco, I help organizations understand the environmental and societal impacts of digital technology.
    Through a collaborative and engaging workshop, I help teams reflect on their uses, identify concrete levers for action, and initiate a responsible digital approach.

    My role: create the conditions for collective, accessible, and constructive dialogue, where awareness becomes a real lever for transformation.

    I work with SMEs, associations, local authorities, and entrepreneur networks, often in conjunction with strategic support on digital sobriety or CSR.

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