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Yannic AbrahamYA

Yannic Abraham

Data Analyst & Marketing Manager

€600/day
Berlin, DE
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Yannic

📊 Enthusiastic Data Analyst and Marketing Manager with over 5 years of professional experience in reporting, process analysis, and digital solutions.
Currently focused on projects as aFreelance Data Analyst- with experience in SQL, Python, Power BI, Excel, as well as data-driven communication with teams and executives.

My Goal:To help companies better understand their data and make informed decisions.
  • German

    Native or bilingual

  • English

    Fluent

Can work on-site
Berlin (up to 50km)

Experience

  • Universal Music GmbH
    Key Account & Marketing Manager
    FILM AND AV
    April 2022 - July 2024 (2 years and 3 months)
    - Account, revenue, and marketing responsibility for the largest digital account, Spotify
    - Data-driven focus on streaming and playlist performance, subscriber growth, and partner development
    - Implementation and controlling of all partner campaigns with regard to reach, efficiency, and sustainability
    - Data-driven evaluation of streaming performance and the playlist ecosystem, as well as derivation of action points for various departments
  • Universal Music GmbH
    Streaming Manager
    FILM AND AV
    November 2019 - April 2022 (2 years and 5 months)
    Berlin, Germany
    - Management of relevant music products throughout their entire product lifecycle, as well as definition and tracking of suitable playlist environments to maximize streaming performance across all DSPs
    - Data-based monitoring of performance and derivation of action points (artist activity, marketing measures, starting points with the DSP)
  • Handshake Booking
    Working Student "Executive Assistant" / "Tour Production"
    CULTURE
    August 2018 - September 2019 (1 year and 1 month)
    Berlin, Germany
    - Tour production and booking assistance for national and international artists from the pop, jazz, and world music genres
    - Executive assistant tasks such as GmbH conversion, representation at industry trade fairs, and much more

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Education

  • Foundations of Sports Analytics
    Coursera - University of Michigan
    2025
    Foundations of Sports Analytics
  • Certified Data Analyst
    XDi - Experience Design Institut
    2025
    Certified Data Analyst

Skill set

Categories