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Yamina El KeurtiYE

Yamina El Keurti

Product Manager | Project Manager | Product Owner

€450/day
Montpellier, FR
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Yamina

Driven by the implementation ofhigh-impactprojects, I can help you to:
•🧐 Define aproduct strategy(vision, strategy, and key metrics)
•🔍 Identify thesolutions and featuresto implement based on the strategy and **user needs**.
•🏃🏻‍♀️ Applymethodology to agile project delivery
•📈 Consider each project based onprecise objectivesto have precise and actionablereportingmeans.

My experience summarized in a few words:
•🚀 I have worked withseveral impact-driven start-ups and SMEs(Wecandoo, Octopus Energy, Bibak, Treatwell)
•🎯Resultsdelivered (all features released have a satisfaction score above 9/10 and have met their objectives, for example in terms of usage rate)
•🔄 I have led different projects that allowed me to have a360-degree view of the user experience(from the implementation of a new customer portal, to the launch of a new booking process, including the complete redesign of a CRM process)
  • French

    Native or bilingual

  • English

    Fluent

Can work on-site
Montpellier (up to 10km), Paris (up to 10km)

Experience

  • Wecandoo
    Product Manager
    ENTERTAINMENT AND LEISURE
    April 2022 - September 2025 (3 years and 5 months)
    Paris, France
    I was the lead of a squad composed of 1 lead developer and 3 developers.

    My role was to enable artisans who run workshops to maximize their sales by supporting them daily in simple and quick management of their activity.
    For this, my daily work was filled with the 4 main missions mentioned below.

    🧐 Implementation of astrategyfor managing my products
    - development of a vision
    - implementation of a strategy
    - definition of squad-specific objectives
    - implementation of a roadmap

    🔍 Implementation ofdiscovery
    - analysis of opportunities in relation to company objectives
    - feasibility study
    - prioritization and organization according to the defined strategy

    🏃🏻‍♀️ Continuousdeliverymanagement
    - creation of features (specifications, design mockups, writing, etc.)
    - implementation of product modifications / continuous improvement
    - leading a team of developers daily
    - management of external service providers

    📈 Monitoring projectresults
    - implementation of reporting and action plans to achieve objectives
    - example result: all features have a user satisfaction score above9/10and have achieved anautonomy/usage rate of over 90% as expected
    Needs Analysis Project Management Functional Specifications Reporting & Analysis Product Delivery
  • Octopus Energy France
    Project Manager/Product Manager
    ENVIRONMENTAL
    January 2018 - January 2021 (3 years)
    Paris, France
    My role was to provide clients with a relevant 360-degree experience to foster their loyalty:

    🔍 Discovery implementation
    - analysis of opportunities in relation to company objectives
    - feasibility study
    - prioritization and organization according to the defined strategy

    🏃🏻‍♀️ Continuous delivery management
    - Implementation of a new customer portal
    - Redesign of communications and editorial charter
    - Creation of new green investment journeys for clients (possibility to invest in renewable energy)

    📈 Monitoring project results
    - implementation of reporting and action plans to achieve objectives
    Project Management Reporting & Analysis Product Delivery Needs Analysis Product Discovery

Recommendations

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Clara Lesage and 1 other person have recommended Yamina

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Education

  • Preparatory class for Grandes Ecoles
    Saint-Charles
    2014
    Classe préparatoire aux Grandes Ecoles
  • Grande Ecole Program
    Audencia Business School
    2018
    Programme Grande Ecole (spécialité UX et produit)

Certifications

  • UX & Audit Design
    OpenClassrooms
    2021

Skill set

Categories