About Yael
French
Native or bilingual
English
Fluent
Spanish
Native or bilingual
Italian
Conversational
Experience
- TechstarsDesign AssociateTECHMarch 2023 - Today (3 years and 3 months)Tel Aviv-Jaffa, Israel- Design and creative strategy consulting for startups in 2023/2024.- Rebranding, writing and development of graphic charters.- Creation of communication materials: graphic charters, one-pagers, pitch decks, landing pages, etc.- Creation of investor pitch decks for all startups.- Support on communication strategy and startup sourcing for Techstars Tel Aviv.
- FreelanceCreative Strategy & Graphic Design ConsultantTELECOMMUNICATIONSSeptember 2019 - Today (6 years and 9 months)Paris, FranceI work for various industries and fields, always offering strategically creative solutions for my clients.1) Strategy and communication, branding, marketing, and creation audit consultant2) Project Manager: operational implementation of previously developed communication and marketing plans, or one-off campaigns.3) Execution: graphic designer, illustrator, motion designer, typographer, lettering artist, photographer, photo retoucher, UX/UI designer.Clients: My Kitchen Society, Bonmots, Disneyland Paris, Accor Group, Sopexa, Taste France, La Baleine, Cheeses of France, Aperol, Le Bouillon, Le Chat Noir, Les Trois Baudets, Imanà Babywear, Aeroporto, Books Not Dead, Foodelux, Lemonia, Kbee, Dariole Cuisine Livrée, EB Restaurants, Osso Buco Restaurant, Achi Restaurant, Waysia, Fluidur, Eurol Lubricants, Saltmarsh Analytics ...
- Agence Maison BleueAccount ManagerCONSULTING AND AUDITSJanuary 2015 - January 2019 (4 years)Région de Paris, France• Responsible for strategic and creative planning, branding missions on all agency accounts.• Weekly meetings with executive-level stakeholders for consulting, marketing, and briefing missions.• Annual marketing plans and implementation (annual budget up to 2 million euros).• Implementation of internal "best practices" for agency clients.• Digital marketing, social media management, and other training for our clients.• Co-Leader of the team, up to 5 consultants, including 3 junior consultants, 2 senior consultants - 2 interns.
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Education
- Bachelor in Advertising, Communication, and Marketing Project ManagementESP École Supérieure de Publicité Communication & Marketing2015• Diplôme doublé de la certification IAA International Advertising Agency. • Competitions pour, Monsieur T-Shirt, Groupe DCI Ministère de la Défense Garofalo, Sony Xperia, et Champomy. • Planning Stratégique • Psychosociologie • Marketing • Brand Content • Marketing Digital • Media Planning • Gestion RP • Gestion d’events • Veille créative • Production • Gestion de projets • Anglais Technique
- MSc in International Food & Beverage ManagementESCP Europe2020Master en anglais à temps plein axé sur la gestion internationale des aliments et des boissons parrainé par Federalimentare. • Company Consultancy project for Nonino http://www.grappanonino.it/en • Thesis on food neophobia and marketing solutions. • International environment with a focus on group work • More than 20 company visits (Costadoro, Bosca, Vajra, Frescobaldi, Antinori, Laudemio, Danone, Caffarel, Sant'Anna, Lavazza, Canediguerra, Nonino, Heineken, Barilla, Granarolo, etc) • Trade, Retail & Category Marketing • Marketing Planning dans le F&B • Sales & Retail Management • Stratégie d’entreprise • Stratégie & Innovation • Économie de Gestion • Comptabilité Financière • Finance Avancée • Méthodes de recherce • Luxe dans le F&B • Customer Value Management • Big Data & Analytics • Supply Chain & Operations in F&B • Durabilité & Gestion des risques • Gestion RH & Dynamiques interculturelles • Droit international des affaires et de l’alimentation