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Yadine DumersieurYD

Yadine Dumersieur

Brand & UI/UX Designer

€300/day
Paris, FR
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Yadine

With 6 years of experience in various organizations, I've developed a conviction: a high-performing product is born from the meeting of a striking visual identity and flawless ergonomics.
Passionate about innovation and new technologies, I don't see design as a mere aesthetic layer.

My goal is to create coherent systems that capture the user and meet their needs.
My dual expertise allows me to bridge visual and marketing challenges (Branding/Graphic Design/UI) with product imperatives (UX), while speaking the language of developers thanks to my coding knowledge.

EXPERTISE:
- Hard Skills: Design System, Prototyping, Wireframing, User Flows, Pixel Perfect, Design Thinking, Motion Design, HTML/CSS.
- Soft Skills: User Experience, Problem Solving, Innovation, Tech, Agile, Developer Collaboration.
- Tools: Figma, Adobe Creative Suite, Midjourney, AI.
  • French

    Native or bilingual

  • English

    Fluent

  • Spanish

    Basic

Can work on-site
Paris (up to 50km)

Experience

  • Freelance
    Brand & UI/UX Designer
    January 2025 - Today (1 year and 5 months)
    Paris, France
    Skills: User Experience (UX) Design · User Interface Design · Design System · Graphic Design · Figma (software)
    Graphic Design UI/UX Design Design System Prototype Figma
  • enia architectes
    Graphic & UI/UX Designer
    February 2023 - December 2024 (1 year and 10 months)
    Bagnolet, France
    Managed the redesign of the institutional website: Conducted market research, defined user journeys, and modernized the UI/UX to increase engagement and functionality. Designed and optimized digital and print materials (presentations, brochures), ensuring visual identity consistency. Produced and edited video content to strengthen internal/external brand communication and storytelling.
    Monitored website performance and analyzed data (Analytics) to improve user experience and content effectiveness.
    Graphic Design UI/UX Design Print Graphic Design
  • Yadd Studio
    Graphic Designer & UI Designer
    ARTS AND CRAFTS
    January 2020 - January 2023 (3 years)
    Paris, France
    • • Designed logos, visual identities and custom illustrations for brands.
    • • Built websites and e-commerce stores that enhance user experience and drive engagement.
    • • Produced product and lifestyle photography, elevating brand storytelling across digital and print channels.
    • • Created print and digital assets, ensuring consistent branding across brochures, business cards, and promotional materials.

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Education

  • Bachelor Artistic Director
    L'École Multimédia
    2022
    Bachelor Directeur Artistique
  • BTS (Advanced Technician Certificate)
    ISCIO
    2020
    BTS

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