Freelancer profile translated to English.
Back to original languageAbout Antony
Freelance in website creation, SEO, and Google Ads campaign management, I support companies in their online visibility with tailor-made solutions. I design modern and effective websites, while implementing adapted acquisition strategies, whether through natural referencing or online advertising. My approach is centered on your objectives, with regular monitoring and real attention to performance.
I have worked on projects in various sectors such as events, restaurants, wellness, and tourism. This diversity has allowed me to develop a good adaptability and to understand the specific needs of each business.
I always adjust to your budget and priorities to offer you a coherent and effective solution, from showcase sites to lead generation campaigns.
French
Native or bilingual
English
Fluent
Can work on-site
Nice (up to 50km)
Experience
- Digital ImpulsionFreelance in web design | Google Ads and Google Listings managementDIGITAL AND ITJune 2023 - Today (3 years)Nice, FranceFreelance in website creation, Google Ads, Google Listings, and SEO, I support companies with tailor-made digital solutions, adapted to their objectives and budget.I have worked on various projects in sectors such as events, restaurants, wellness, and tourism, combining website creation, natural referencing, and advertising campaigns to generate concrete results.
- EquativAssociate Product OwnerDIGITAL AND ITSeptember 2023 - August 2024 (1 year)06560 Valbonne, FranceEquativ, known as SmartAdserver until 2022, is a French company specializing in online advertising technology. Founded in 2001 in Paris, it offers one of the three most reputable full-stack tools in the world for managing ads: an adserver (Smart Adserver), a platform for monetizing websites (SSP), and a tool for ad agencies (Demand-side platform).Within the team, Product Managers (PM) and Product Owners (PO) oversee the creation of relevant products: adapted to client requirements, driving business growth, and aligned with the organization's strategic directives.My main responsibilities included:- A customer-centric approach to define and prioritize user requirements;- Project management from the initial phase to delivery, using robust management frameworks (AGILE methodologies);- Using data to guide product decisions;- Collaboration with various internal departments (such as sales, operations, marketing, R&D).Equativ is a dynamic company, an expert in the Ad Tech field, and this work-study program allowed me to gain significant experience in project management.
- numberly (1000mercis Group)Assistant Media Trader Growth MarketingDIGITAL AND ITJuly 2022 - September 2023 (1 year and 2 months)Paris, FranceMy internship at Numberly was a very rewarding experience that propelled me into the field of digital marketing. Numberly is a Marketing Technologist that helps its clients transform their marketing expenses into sustainable investments to optimize their performance. The company offers solutions in CRM, programmatic, and consulting. My main responsibilities were:- Implementing advertising campaigns for various clients on different media platforms (Business Manager, Google ADS, Xandr, Tiktok Ads, Snapchat Ads, etc).- Coordinating and launching advertising campaigns between different sales, technical, design, data science, and project management teams.- Analyzing, optimizing, and monitoring performance indicators in real-time.- Sharing optimizations made with clients, as well as marketing and business insights gained.- Reporting on campaigns for clients. If you are interested in digital marketing, I highly recommend Numberly. Beyond working in a talented company in the marketing and tech world, you will also learn a lot about current topics related to digital marketing and programmatic, with many meetings where everyone shares their knowledge on these subjects.
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Education
- Grande Ă©cole program, Management, Marketing, Business, Finance, Entrepreneurship.SKEMA Business School2024Programme grande Ă©cole, Management, Management, Marketing, Commerce, Finance, Entrepreneuriat.
- Bachelor's degree in Economics and Management, EconomicsUniversité Côte d'Azur2021Licence 3 Eco-Gestion, Économie