Xavier Pothin

The goal: Make managing finances easy for everyone.

UI Design, user journeys, exploration, and user research on the following topics:

• Personal savings, budget, and goals

• Aggregation and management of multiple bank accounts

• Mobile cashback and Chrome extension

• Transaction analysis and management

• Optimization of bills (energy, electricity...)

Hired for a newly created position, my role was to create from scratch:

• A mobile & web design universe (creation of design processes for front-end development of mobile applications, UI design for applications, setup of technical tools, design iteration, UX research on new complex sections...)

• An identifiable brand universe (logo modification, creation of brand print materials such as business cards or display banners, creation of marketing presentations, redesign and standardization of the graphic charter...)

• A communication universe (social media management, B2B newsletter creation, website animation, and SEO)