About Xavier
đ Expert Facebook Ads / Meta Ads â Lead Generation Specialist
French
Native or bilingual
English
Native or bilingual
Italian
Fluent
Spanish
Native or bilingual
Experience
- FreelanceExpert Facebook AdsSOCIAL NETWORKSJanuary 2019 - Today (7 years and 5 months)Paris, Franceđ Freelance expert in online acquisition and advertising: Facebook Ads, Meta Ads (Instagram Ads) and Google AdsMY SKILLS:đ Advertising strategy on Facebook Ads, Meta Ads and Google Ads:âą Management and optimization of advertising accounts on Facebook Ads, Meta Ads (Facebook and Instagram) and Google Adsâą Advanced setup of Business Manager and Pixel for Facebook Ads, Meta Ads and Google Ads with conversion trackingâą Scaling and optimization of Facebook Ads, Meta Ads and Google Ads campaigns for maximum return on investmentâą Creation of targeted advertising strategies for sectors like e-commerce, B2B, real estate and startups via Facebook Ads, Meta Ads and Google Adsâą Complete audit of Facebook Ads, Meta Ads and Google Ads accounts including analysis of budget, targeting, and creative contentđŻ Lead Generation with Facebook Ads, Meta Ads and Google Ads:âą Design of lead generation strategies tailored to physical and digital businesses via Facebook Ads, Meta Ads and Google Adsâą Creation of optimized landing pages and conversion funnels for Facebook Ads, Meta Ads and Google Adsâą High-performing retargeting strategies on Facebook Ads, Meta Ads and Google Ads to convert engaged prospectsđš Creative Strategist for Facebook Ads, Meta Ads and Google Ads:âą Development of creative briefs to test effective ads on Facebook Ads, Meta Ads and Google Adsâą Analysis and optimization of ad performance on Facebook Ads, Meta Ads and Google Ads based on current trendsâą Constant monitoring to leverage new advertising trends on Facebook Ads, Meta Ads and Google AdsMy clients and typical projects:đ E-commerce: jewelry, accessories, cosmetics, baby products, home appliancesđ Lead Generation: B2B companies, SMEs, sports clubs, real estate and local businessesđ Startups and SaaS:đ Tourism and travel
- GRAND ĂCARTFreelance Facebook adsTRAVEL AND TOURISMJanuary 2023 - February 2023 (2 months)
Assisting as a traffic manager in implementing a Facebook ads acquisition strategy
- Facebook ads pixel setup
- Facebook ads campaign setup
- Facebook ads retargeting
- Creative design and Facebook ads landing page improvement
- Creation of integrated Facebook Ads forms
- Optimization of integrated Facebook Ads forms
- Facebook Ads campaign optimization
- SchoolabGrowth hackerDIGITAL AND ITMay 2022 - December 2022 (7 months)
Support for a Facebook ads and Google ads campaign as a traffic manager
- Management of theFacebook adsbudget
- Management of Facebook ads campaigns
- Facebook ads retargeting
- Detailed client reporting
- Facebook ads retargeting
- Creative design and Facebook ads landing page improvement
- Creation of integrated Facebook Ads forms
- Optimization of integrated Facebook Ads forms
- Facebook Ads campaign optimization
Reviews
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Education
- Comparative Government SciencesSciences Po Grenoble2019
Certifications
- Google blueprintGoogle2023