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Xavier ForcadellXF

Xavier Forcadell

Senior Growth & Performance Consultant

€300/day
Barcelona, ES
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Xavier

I help SMEs and brands togrow measurably**: more qualified leads and higher conversion. Specialist in **SEO/SEM, Social Ads (Google/Meta/LinkedIn), CRM and Marketing Automation (Mailchimp/SharpSpring/Make), CRO and analytics (GA4/Matomo/Power BI).

My differential value**: I turn data into decisions and execute with efficient processes. I have led projects for **Yamaha, IKEA, Audi and CEDEC.

Usual deliverables**: growth audits and plans, campaign set-up/optimization, funnels and automations, executive dashboards, eCommerce and marketplaces. **ES/CAT/EN.
  • Spanish

    Native or bilingual

  • Catalan

    Native or bilingual

  • English

    Conversational

Remote only
Primarily works remotely

Experience

  • The Digital Adgency
    Digital Marketing Director
    February 2023 - Today (3 years and 4 months)
    Barcelona, Spain
    I define and execute theglobal digital marketing strategy with a focus on measurable growth**: SEO/SEM, Social Ads, CRM and automation, CRO and eCommerce. I lead multidisciplinary teams and coordinate partners to **generate and convert demand**, optimize end-to-end funnels, and govern data (GA4/Matomo/Power BI) to make decisions and report KPIs to management. My priority is **efficiency, ROI, and scalabilityof processes.
    Integrated Marketing Strategy Marketing Automation & CRM CRO and funnel optimization Business-oriented Paid Media and SEO Leadership and team/project management
  • Ideas Agitadas
    Chief Digital Marketing Officer
    DIGITAL AND IT
    February 2015 - January 2023 (7 years and 11 months)
    Barcelona, Spain
    • Responsible for the creation, training, and development of the Agency's digitalization.
    • Implementation of a Digital Marketing Department.
    • Comprehensive development of 360-degree or segmented projects: web development, Ads, Amazon Vendor, Social Media, Content, SEO, SEM, eCommerce, Inbound Marketing, CRM, Affiliates, Training, NO CODE Project Manager...
    • Creation and implementation of branding and eCommerce strategies.
    • Supplier management.
    SEO Inbound marketing Growth hacking Email marketing CRM

Recommendations

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Former user and 1 other person have recommended Xavier

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Education

  • Business Sciences
    UOC
    2016
  • Degree in Market Research and Techniques (current Marketing Degree)
    UOC
    2011

Certifications

Skill set

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