About Xavier
French
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English
Fluent
Spanish
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Experience
- FreelanceFreelance Consultant (Current and Recent Projects)April 2025 - Today (1 year and 4 months)Project 1:Strategic Consulting & Automationfor an AI startup in the restaurant industry -> ongoing:Fundamental Structuring:Drafting of all General Terms and Conditions of Sale/Use, contractual documents, and sales materials (Sales Pitch, Email Marketing, etc.). This legal and commercial foundation enabled the startup to be sales-ready quickly.Marketing Automation:Implementation of a system for sending private messages on Instagram for prospect acquisition. We achieved a volume of 300 messages sent/week and a qualified interaction rate of 18%, constantly fueling the founder's sales pipeline.Management:Creation and implementation of a Sales Dashboard linked to automated follow-ups. The founder now has 100% visibility on their KPIs and next sales steps.Project 2:Sales Development in Mass Retail (GMS)Prospecting & Negotiation:Aiming to increase the number of listed purchasing centers, I secured meetings with 5 targeted local purchasing centers and closed deals with 3 of them. Orders of over +20,000 units in the first year of listing.Profitability:My approach allowed me to defend a Distributor Selling Price (DSP) ensuring a manufacturer's margin of +12% higher than the initial scenario.
- Auchan Supermarché,Supermarket DirectorRETAIL (LARGE RETAILERS)September 2023 - April 2025 (1 year and 7 months)Paris, France
Operational Manager & Business Developer (âŹ11M Turnover)
During this experience, I was tasked withtransforming the performanceandgrowthof a major profit center. Here are my concrete achievements:đRecord Growth & Multiplied Profitability:I oversaw a store generatingâŹ11M in turnover**, with a direct impact on the P&L. Result: a **spectacular increase in EBITDA of +22.63%and a rise in **turnover of +12.65%**!đOptimized Productivity & Controlled Costs:By improving flows (receiving/stock), Ireduced working hours by 6.4%and **labor costs by 3.3%**, proving my ability to generate massive **efficiency gains**.đŻCulture of Success:I fostered a company culture focused onperformanceand **accountability**, ensuring the achievement and **exceeding of set objectives**.đĄProject Strategist:I ledcrucial cross-functional projects(budget planning, resource management, process optimization) to support **sustainable growth**. - Auchan SupermarchĂ©,Supermarket DirectorRETAIL (LARGE RETAILERS)August 2022 - September 2023 (1 year and 1 month)Bordeaux, France
đ Transformation & Growth: Strategic Project Management
I took the helm of a major project aimed at **redefining the customer experience and maximizing commercial performance**:đĄComplete Store Renovation:I managed the fullremodelingof a2,500 mÂČretail space, applying theAgile SCRUMmethod (with MS Project) over a 6-month cycle to ensure **rapid and efficient execution**.đIncrease in Average Basket Size:Thanks to this strategic renovation, I achieved a concrete increase of **+8% in the average basket size**, and a **5% rise in the store's overall turnover**.đ€Cross-functional Collaboration:I orchestratedsynergistic collaboration with 4 key teams (commercial, marketing, and supply chain)to maximize product visibility for over 500 references andstrengthen customer engagement**, contributing to a **35% increase in salesof featured products.
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Education
- Master Entrepreneurship and International BusinessKedge Business School2023
- Bachelor in International ManagementToulouse Business School2020