About Wesley
I help founders and leadership teams move from high-level concepts to structured, scalable business strategies. My work sits at the intersection of management consulting and startup operations, with a specific focus on financial infrastructure and digital assets.
What I can help with:
- Corporate & Business Strategy: Defining "where to play" and "how to win" for fintech platforms, including long-term roadmaps for global P2P and cross-border payments
- Market Analysis & Opportunity Sizing: Developing data-driven models to project value capture across complex cross-border corridors and new financial verticals.
- Fintech & Crypto Product Strategy: Building the strategic infrastructure for products, ensuring they are grounded in institutional-grade roadmaps and clear market needs.
- Investment Thesis & Board Strategy presentations: Helping founders frame their commercial narrative for investors and stakeholders, leveraging experience shaping equity stories for $10Bn+ spinoffs.
- International Market Expansion: Identifying the strategic requirements and partnerships needed to scale financial products across North America and Southeast Asia.
I provide the analytical depth and clear communication needed to drive decision-making. If you are looking for a partner to help size a new opportunity, refine your product strategy, or prepare a narrative for your next board meeting, let's connect.
English
Native or bilingual
Remote only
Primarily works remotely
Experience
- McKinsey & CompanyEngagement ManagerCONSULTING AND AUDITSJanuary 2025 - March 2026 (1 year and 2 months)San Francisco, CA, USAGlobal Product Launch & Strategy: Orchestrated the end-to-end strategic launch of a premier global digital wallet's international expansion, coordinating cross-functional workstreams across 20+ markets.Regulatory & Licensing Roadmap: Designed a comprehensive regulatory framework for cross-border payments in Southeast Asia; secured necessary licensing and local partnerships, resulting in a 40% expansion of regional market coverage.Settlement & Infrastructure Optimization: Defined the global settlement and financial infrastructure strategy for a P2P payments platform, projecting a value capture of $3Bn by optimizing cross-border corridors.C-Suite Advisory & Equity Narrative: Managed the equity narrative for a $10Bn+ semiconductor spinoff, directly shaping investor sentiment and securing critical funding opportunities.Executive Leadership Facilitation: Co-led a strategic workshop for the top 30 global semiconductor CEOs alongside McKinsey’s Global Managing Partner, achieving a 30% engagement rate on industry-shifting strategic initiatives.
- Poof PaymentsPayments Strategy and Business Operations LeadTECHMay 2022 - April 2023 (11 months)San Francisco, United StatesVenture Fundraising: Successfully secured $500k in seed round funding at a $5M valuation during a volatile market period (post-2022 crypto contraction), ensuring operational runway for the startup.Go-to-Market (GTM) Acceleration: Scaled user acquisition by 4x and vendor onboarding by 5x within four months by integrating marketing, BD, and partnership funnels.Revenue Generation: Leveraged expertise in fiat-crypto bridges to capture the company’s first revenue-generating enterprise customers through the deployment of an e-commerce payment processing platform.Strategic Partnerships: Built the foundational partnership ecosystem for a dual-rail payments processor, streamlining the integration of traditional banking with decentralized financial infrastructure.
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Education
- Master of Business AdministrationUniversity of California, Berkeley2023Master of Business Administration
- Bachelor's DegreeThe University of British ColumbiaBachelor's Degree