About Emeric
French
Native or bilingual
English
Conversational
Experience
- VERSPIERENHead of Traffic and AcquisitionBANKING AND INSURANCEFebruary 2022 - Today (4 years and 4 months)Saint-Denis, FranceSEO / SEA STRATEGIES- Digital Strategy Design- Funnel Implementation- Use of Matomo / Google Suite- Statistics Analysis (reporting / study / define a new strategy)LEAD ACQUISITION- Generate leads through growth hacking and automation actions (via Plezi)- LP / Email Integration (HTML and CSS)- Use of Plezi (training acquired)- Lead Tracking
- VERSPIERENWeb Project ManagerBANKING AND INSURANCESeptember 2021 - May 2022 (8 months)Saint-Denis, FranceWEB PROJECT MANAGEMENT- Requirements gathering / drafting specifications- Definition of functional specifications- SEO Optimization- Recommendations for the group's website UX and UI- Development coordination and acceptance testing- Schedule Management- ReportingWEBSITE MANAGEMENT- Webmastering (content updates and additions)- Evolutionary maintenance and optimization of the group's websites- MonitoringWEBMARKETING- Webmarketing strategy for the group's websites- Management and reporting
- VERSPIERENMarketing AssistantSeptember 2019 - September 2021 (2 years)Saint-Denis, France
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Education
- Master's degree in Digital Marketing and Business, DigitalECITV2021Mastère digital marketing et business, digital
- Bachelor's degree, Commercial ManagementPôle Paris Alternance (PPA)2019Bachelor's degree, Management commercial