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Wayo SaraviaWS

Wayo Saravia

Creativity and Content

€250/day
Lima, PE
15+ years

Average response time: 1 hour

Freelancer profile translated to English.
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About Wayo

I am the author of the graphic novel Grau del Espacio, an independent project developed, produced, and distributed in Peru. That experience allowed me to transfer principles of narrative, universe building, and cultural positioning to the world of brands.

I work as a senior consultant in narrative and digital content, helping companies and entrepreneurs to:

• Define their voice
• Build strategic narrative
• Organize their content ecosystem
• Communicate with coherence and purpose

I have experience as a senior creative writer and content manager, but today my focus is on strategically accompanying brands that want more than digital presence: they want identity.

If your brand needs depth, clarity, and creative direction, let's talk.
  • Spanish

    Native or bilingual

  • English

    Conversational

Remote only
Primarily works remotely

Experience

  • BARRIO - Agencia
    DIGITAL DIRECTOR
    March 2021 - December 2024 (3 years and 9 months)
    Lima, Peru
    Leadership of the Digital Area. Development and implementation of B2C and B2B Digital Strategies. Digital Content Creation and Creative Writing. Brands: John Holden, Tiendas Él, Tiendas Adams, Comsatel, Tupemesa, Centro de Idiomas PUCP, Constructora Galilea.
    Digital Marketing Digital Content Strategy Copywriting Social Media Content Content Creation
  • SS Amsterdam Brand Partners
    SENIOR CREATIVE WRITER
    January 2020 - February 2021 (1 year and 1 month)
    Lima, Peru
    Creative Writing and Digital Content for regional brands of Aje Group (Pulp and BIG Cola) in multiple Latin American countries. Content management for Casa Andina Hotels.
    Digital Marketing Copywriting Content Creation Advertising Copywriting Graphic Design
  • BARRIO Agencia
    DIGITAL CREATIVE DIRECTOR
    August 2017 - February 2019 (1 year and 6 months)
    Development and implementation of B2C and B2B Digital Strategies. Digital Content Creation and Creative Writing. Brands: Renzo Costa, Radiomar, Reebok, Centro de Idiomas de la U. Pacífico, Tiendas Él.
    Digital Marketing Copywriting Content Strategy Social Media Marketing Storytelling

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Education

  • Diploma
    Universidad del Pacífico (UP)
    2023
    Diplomatura
  • Postgraduate Diploma
    ISIL
    2019
    Diplomado

Skill set (13)

Categories