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Walid AbdennadherWA

Walid Abdennadher

Operational Manager and Commercial Strategy

€775/day
Montigny-lès-Cormeilles, FR
15+ years

Average response time: 1 hour

Freelancer profile translated to English.
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About Walid

Driven by business development, direct prospect outreach, account opening, customer loyalty, and the organization and performance of the sales team. All within the IT sector.

My favorite playground is fostering synergy between client requirements, sales performance, recruitment, and talent management.

I work in contexts of IT consulting firms, consulting firms, and SaaS solution editors.

Looking forward to meeting you.
  • French

    Native or bilingual

  • English

    Conversational

Can work on-site
Montigny-lès-Cormeilles (up to 50km)

Experience

  • Freelance
    Entrepreneur in Operational Consulting and Commercial Strategy
    CONSULTING AND AUDITS
    May 2024 - Today (2 years and 1 month)
    Paris, France
    Support for organizations in aspects of organization, strategy, and business development.
    - Definition of the commercial target, selection and configuration of commercial tools (CRM, emailing, sourcing…), writing of commercial content (phone scripts, email templates, product demo scenarios, LinkedIn posts…), sales cycle process, pricing model, recruitment, partnerships.
    - Telephone prospecting, product demo animation, follow-up and reminders, closing, participation in product backlog (evolutions).
    - Clients supported: SaaS solutions, IT consulting firms.
    Commercial strategy Business development Coaching cold calling Training facilitation
  • Société OXiane, ESN & Formation IT
    Director of Operations
    DIGITAL AND IT
    November 2022 - February 2024 (1 year and 3 months)
    Boulogne-Billancourt, France
    - Budget definition and monitoring
    - Definition of development strategy; recruitment and management of sales representatives
    - Support for HR function: definition and monitoring of HR objectives, recruitment validation, salary grid, employer branding, training plan, …
    - Validation of the productive resource planning (consultants and trainers)
    - Support for the production department (consultants and trainers)
    - Validation of contracts with partners, subcontractors, and suppliers
    - Management of strategic clients (Account Manager): Société Générale CIB, Groupe Crédit Agricole (CATS, LCL, BforBank, CAGIP…), Total Energie, Le Galec, Lefebvre Dalloz… Annual revenue of €2M
    - Global scope of €7.5M and 70 FTEs; positioning: web architecture, Java, DevOps, and agility
    Operational Management Commercial strategy IT Recruitment Business development
  • Société OXiane, ESN & Formation IT
    Sales Director
    DIGITAL AND IT
    July 2019 - October 2022 (3 years and 3 months)
    Boulogne-Billancourt, France
    Commercial responsibility for all company activities: Engineering, Consulting, and Training
    - Definition of objectives and necessary resources; KPI tracking and monitoring
    - Restructuring of the Training department
    - Recruitment and integration of two experienced Training Account Managers
    - Definition and implementation of a common commercial strategy across the 3 activities; implementation of new CRM practices
    - Definition and implementation of new marketing and sales actions: Emailing, Google Ads campaigns, sponsorship of IT media and conferences/trade shows, etc.
    - Participation in the management committee
    - Sales of intellectual services and training projects
    - Group activity: opening of the OXiane Côte d'Ivoire subsidiary (Abidjan); commercial support for OXiane Bretagne (Nantes) and OXiane Luxembourg subsidiaries
    - Management of 5 sales representatives; annual commercial scope of €6.5M for OXiane Paris
    Commercial strategy Business development Key Account Management IT Recruitment

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Education

  • Master 2 Strategy and Business Development
    Sup Career Business School
    2010
    Master 2 Stratégie et Développement Commercial
  • Master 2 Business Engineer in ICT
    École de commerce Euridis
    2009
    Master 2 Ingénieur d'Affaires en NTIC

Skill set

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