Wail Z.

Operational and logistical management of event projects (private, corporate, brand events, inaugurations…)

Coordination of service providers, tracking deadlines and budgets

Participation in the creation of event concepts and brand storytelling

Competitive intelligence and tailored strategic recommendations for high-end clients

Participation in organizing events for international brands (e.g.: Unilever, OGX, Accor, Aston Martin,

Gitex, Danone, Qnet, Exeed, PMI, Coca-Cola, L’Oréal, PwC…)

Creation of event content (moodboards, editorial plans, retro-planning)

Support for the development of the agency's social media identity

Development of brand experience recommendations: activation, engagement, customer journey, brand content

Coordination of technical needs: sound, lighting, video, scenography, structures...

Monitoring of installers and site managers to ensure smooth setup in accordance with plans

Reading and interpreting technical plans, layouts, and service provider technical sheets

Verification of equipment compliance and adherence to event safety standards

Writing press releases (announcements, institutional, post-event) Contribution to defining PR strategies and media recommendations adapted to client needs Analysis of media environments and identification of visibility opportunities Monitoring and analysis of press coverage with optimization recommendations Development and management of relationships with key journalists and media

Conducting competitive benchmarks and sector-specific strategic monitoring

Participation in the implementation of PR campaigns and press activations

Coordination of service providers (production, printing, merchandise…) for PR activations and events, including deliverable management, deadline adherence, quality control, and alignment with brand image and communication objectives

Social media account management Field scouting (Merchandising/ Retail). Creative idea proposals Tender preparation Participation in the creation of communication materials (POS displays) Brand management Coordination of communication campaigns Content creation for communication materials Creation of Key Visuals (KV) Writing press releases Budget elaboration

Social media account management Content creation and publication planning for various brands. Creative idea proposals Key Visual (KV) creation