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Wafa ElcarmachWE

Wafa Elcarmach

Key Account Manager

On-demand
Paris, FR
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Wafa

I am passionate about business and people.
Specializing in key account & SMB business development, with 8 years of experience in E-commerce, Tech & Data, and Marketplaces, I have held various positions in France and internationally.
Autonomy, adaptability, creativity, proactivity, and rigor are my strengths.
Today, I want to share my experience and support you as a Freelancer in my areas of expertise:

Account management and development.
Follow-up and loyalty
Prospecting
Negotiation
Commercial strategy / Digital strategy
Team management
Customer Success
Project management
Digital sales
Marketplace
Fulfilment
E-commerce
Networking

My expertise is very comprehensive!

I support entrepreneurs, VSEs, and SMEs looking for a trustworthy person to help them develop their online business effectively.
Whether for a place, a brand, or a service, I will put all my energy and creativity at the service of your projects.
Far from focusing solely on aesthetics, I am convinced that a good strategy, thought out in detail, is essential to achieving any objective.

Let's discuss it!



  • French

    Native or bilingual

  • English

    Fluent

  • Arabic

    Native or bilingual

  • Spanish

    Conversational

Can work on-site
Paris (up to 50km)

Experience

  • Docmorris
    Key account manager
    MEDICAL
    February 2018 - Today (8 years and 4 months)
    Paris, France
    Responsible for the integration, follow-up, and management of marketplace sellers (60% Pharmacies, 30% Laboratories, 10% Groups).
    Administrative follow-up, integration, and training of new sellers and groups.
    Support in integrating their product catalog and regular analysis of their offerings.
    Selection and recruitment of strategic partners and key accounts in the Parapharmacy, Health, and Beauty market.
    - Development of the prospect database, inbound sales strategy, email automation, CRM improvement
    Monitoring of seller performance and service quality + advice.
    Reporting on monitoring KPIs
    Identification and implementation of improvement levers (processes, tools, functionalities).
    Formalization and qualification of partner seller needs.
    Synergies with marketing, SEO, customer service, and technical teams for the proper development of the market.
  • Just Eat - Takeaway.com Express France SAS
    Account Manager
    E-COMMERCE
    December 2014 - April 2018 (3 years and 4 months)
    Paris, France
    Development and management of a portfolio of 1,000 clients: 40% key accounts and chains, 40% independent delivery restaurants, and 20% traditional restaurants.
    Strategy to increase order volume and restaurant visibility on the site: business reviews,
    Cross-sell and up-sell actions. (Featured on the site and packaging)•
    Monitoring of restaurant performance (Quality Control).
    Training of the offshore operational team (Mauritius).
    Management of special projects (fighting order cancellation rates, Proactive Churn).

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