About Vxn
Identity Crafting, Storytelling, Visualizing, Brand Perception, Community Growth
I started out as a Photographer, Designer and Artist in my younger years and have blossomed into a Creative Director, Producer and Consultant for all kinds of mediums including video, social media, concept art, events and exhibitions. I'm also a longtime community host and social networker.
I find thinking and feeling to be as important as making. I find culture and community to be as important as the creative. All of these things go together.
In my client work I'm known for bringing a cinematic, intuitive and social touch, as well as building authority, accessibility and memetic power. I'm an expert in making "iconic" imagery and engines of growth. I'm also from a DIY scene background and tech-savvy enough to actually get things done no matter the obstacles.
In my personal work I'm also a well-known contemporary artist, musician, videomaker and global explorer. So I have a rich world of cultural experience to work from.
If you understand that cutting-edge culture, worldliness and an artistic touch will give your project the appeal it needs, I'm your person!
English
Native or bilingual
Spanish
Basic
Hindi
Basic
French
Basic
Can work on-site
Dubai City (up to 50km), Abu Dhabi (up to 50km)
Experience
- VXN StudioDirector, Creative DirectorJanuary 2010 - Today (16 years and 7 months)Dubai City, United Arab EmiratesWhat's your origin story? How does your project become an engine of virality and vitality? How can you create visuals, systems and content that position your brand or project correctly, in alignment with your full cultural potential?This is what VXN Studio, my private and elite creative direction/production service is for.Identity, Culture, Story and Community Creation via stunning visuals, memorable experiences, catchy concepts and social charm.I started out as a photographer, designer and artist in my younger years and have blossomed into full service creative direction and production, including all things video, web, social, design, 3D/4D, AI, image-based and art.I also work on stages, events and exhibitions.I'm the eyes, ears, heart, voice and presence your brand needs to complete the picture and give it a personality. I'm the secret sauce.In my personal work I'm also a well-known contemporary artist, musician, videomaker and global explorer. So I have a rich world of cultural experience to work from.I accept freelance commissions and have a wide range of clients--from corporate and commercial entities to other artists and grassroots institutions. Some also hire me as a consultant or project and team manager only.Storytelling, Identity Crafting, Concept & Aesthetic Upgrades, Audience Growth.Photo, Video, Socials, Content, Web, Experience, UX, Exhibition.Dubai, Mumbai, New York and Global.
- VXN SitesDirector, Creative DirectorJune 2025 - Today (1 year and 2 months)Dubai City, United Arab EmiratesVXN Sites focuses on real estate, exhibitions and other commercial spaces, a request that grew from Dubai and Mumbai clients.I can help you visualize and promote your property, space or exhibition and its audience through the use of photography, videography, AI/3D, design, copy and social media.
- VXN Faces & PlacesDirector, Creative DirectorJanuary 2018 - Today (8 years and 7 months)VXN Faces & Places shoots on-site video/photo interviews, features and site visits of fantastic people and places.
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Education
- Bachelors of Fine Arts, Film & Video plus Interdisciplinary StudiesMaryland Institute College of Art2004
- Master of Arts, Intercultural PracticesCentral Saint Martins, University of the Arts, London2024