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Vladimir ObradovicVO

Vladimir Obradovic

Senior UX & Product Designer

€160/day
Belgrade, RS
8-15 years

Average response time: 1 hour

About Vladimir

Hello,

I'm a Product Designer with over 120years of experience creating digital products and experiences across web, mobile, and enterprise platforms. My work has primarily focused on UX design, product strategy, and helping teams turn complex challenges into intuitive, user-centered solutions.

Over the years, I've worked both as part of cross-functional product teams and in leadership roles, collaborating closely with stakeholders, developers, and business teams to deliver products that balance user needs with business goals.

Before transitioning fully into Product Design, I spent several years in the creative industry as a Creative and Art Director at an advertising agency. Since then, I've worked as a Senior Product Designer, partnering with clients across SaaS, CCaaS, Healthcare, Automotive, Civil Engineering, and other industries.

I also hold a Master's degree in Architecture, which has had a lasting influence on the way I approach design. It strengthened my systems thinking, problem-solving, and ability to understand how individual elements come together to create cohesive experiences.

What I enjoy most about product design is bringing clarity to complexity—understanding user needs, identifying opportunities, and shaping solutions that are both functional and meaningful. I'm comfortable leading projects through the entire design process, from research and discovery to prototyping, testing, and delivery.

I'd welcome the opportunity to bring my experience, collaborative mindset, and passion for product design to your team.

Best,
Vladimir
  • English

    Native or bilingual

  • Serbian

    Native or bilingual

Remote only
Primarily works remotely

Experience

  • Orion Innovations,
    Senior Product Designer
    January 2022 - April 2026 (4 years and 3 months)
    Belgrade, Serbia
    Conduct extensive user research through interviews, surveys, usability testing, and data analysis to understand user needs, behaviors, and pain points
    Develop user personas based on research findings to guide design decisions
    Create wireframes, prototypes, and high-fidelity mockups to visualize design concepts
    Strategize and implement design processes that align with business goals and user needs;
    Develop intuitive interfaces and interaction layers using best practices and modern tools
    Ensure designs meet usability and accessibility standards for diverse audiences
    Work closely with product managers, developers, visual designers, and other stakeholders to align on product strategies
    Present design concepts and decisions to stakeholders, explaining the rationale behind choices
    Facilitate design brainstorms and workshops to gather input and refine ideas
    Monitor user feedback and track relevant metrics to identify areas for improvement
    Iterate on designs post-launch based on ongoing user feedback and analytics
    Analyze complex problems from multiple perspectives to develop innovative solutions that enhance the user experience.
    User Experience Design Product design User Interface Design User Research Figma
  • Piktogram Studio,
    Product Designer / Co-Owner
    TECH
    January 2014 - Today (12 years and 6 months)
    Belgrade, Serbia
    • Design and development of new features across multiple product applications.
    • Being a part of distributed international team
    • Designing new components in accordance with the existing style guide
    • Implementing new solutions
    
• Develop intuitive interfaces and interaction layers using best practices and modern tools
    • UI and UX changes according end customer specifications
    • Meeting with clients to discuss requirements and/or projects’ progress
    • Design and development of new web applications
    • Design of UI and style guides
    • Design of landing pages for websites
    • Work closely with product managers, developers, visual designers, and clients align on product strategies

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Education

  • Master of Architecture
    University of Belgrade
    2007
    Architecture

Skill set

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