Description

I have several years of experience on digital marketing platforms such as Facebook Ads, Google Ads, and DV360. I do strategic planning, campaign implementations, budget management, monitoring, optimizations and analysis.

Languages

Spanish
Native or bilingual
English
Fluent

Workplace preferences

Remote only

Primarily works remotely

MADE.com
Paid Search Specialist
DIGITAL AND IT
September 2020 - October 2022 (2 years)
London, United Kingdom
Own the Paid Search strategy development, execution and optimisation of campaigns across all search engines for the European Markets.
Understanding of setting up, analysing, and optimising large scale paid search campaigns.
Demonstrating ability to perform detailed root-cause and opportunity discovery analysis.
Collaborate with the Paid Search and Acquisitions teams, as well as all other marketing channel leads to deliver performance to target.
Develop project plans to continually test and refine campaigns.
Working with internal and external teams to achieve revenue and ROAS targets.
Collaborate with all marketing members to ensure the online acquisition marketing is in line with the overall marketing strategy for Made.com.
Report on competitor marketing and market trends to better optimize Made.com channels.
Staying up to date with emerging technologies and the evolving digital landscape.
google search
IPG MEDIABRANDS (UM)
PPC Account Analyst
DIGITAL AND IT
November 2019 - September 2020 (10 months)
London, United Kingdom
Deliver every aspect of building and managing campaigns on Google and Bing Ads.
Develop full working knowledge of all reporting, campaign management and tracking tools.
Regular results analysis, reporting and recommendations.
Freelance
Paid Search Specialist - Freelancer
E-COMMERCE
November 2019 - Today (6 years and 7 months)
Work with clients from LATAM and USA, attending to their needs in achieving traffic goals, leads or purchases.