Freelancer profile translated to English.
Back to original languageAbout Vivien
I have been working in digital communication for over 10 years, and in Social Media / Social Ads since 2016⚡
I offer my services to B2C, B2B and institutional clients. The missions for which my clients trust me cover all aspects of social media communication: strategy, social ads, content creation and community management.
🎯 Paid Media (Social Ads): creation of media plans, distribution & management of campaigns, data analysis & creation of reports. Platforms: Meta, Twitter, LinkedIn, Tiktok.
✍️ Social Ads Training
💼 Social Media (project management): creation of a content strategy, an editorial line, an editorial calendar, data analysis.
📣 Community Management: programming & posting of posts, moderation, monitoring.
🎬 Content creation: visuals, short video montages.
I am available to analyze your problem together and be able to implement relevant, ROI-oriented actions and strategies that are aligned with your brand.
English
Fluent
French
Native or bilingual
Spanish
Conversational
Can work on-site
Paris (up to 50km)
Experience
- bpifranceSocial Media & Paid ManagerBANKING AND INSURANCEJune 2020 - Today (6 years and 2 months)Paris, France- Strategic recommendations: design of annual strategies, special operations, support for institutional campaigns- Account launch: development of the editorial line, creation of a graphic charter,design of a launch strategy, management & monitoring- Paid media: design of media plans, creation and management of social media campaigns(Facebook/Instagram, Twitter, LinkedIn, TikTok) and display (DV360)- Production management: sourcing of service providers, development of creative briefs, monitoring ofproduction of visuals & videos, supervision of filming.- Implementation of special operations: visibility of events, design and implementation of influence campaigns, development of lives (Facebook/Instagram, LinkedIn, Twitter)- Tools: audit & selection of tools for the social media team (Sprinklr, Meltwater, Zapier, Yuzzitpro)- Implementation of an Employee Advocacy program- Community Management (animation, moderation, customer relations)- Monitoring & Benchmark
- BraaxeBrand ManagerSOCIAL NETWORKSJanuary 2019 - April 2020 (1 year and 3 months)Paris, France- Project management (organic & paid media) for the brands: Arianespace, Brioche Dorée, Château Minuty, Dremel, Email Diamant, Label 5, Mumm, Polar, Jacob Delafon and Univers Poche.- Advice and support: audits, strategic recommendations, statistical monitoring,design and implementation of social media and paid media strategies.- Social Ads: deployment & monitoring of paid media campaigns- Production management: sourcing of service providers, development of creative briefs, monitoring ofproduction of visuals & videos, supervision of filming.- Implementation of special operations: contests, influence campaigns, activations- Community Management- Monitoring & Benchmark
- WNP 909Social Media ConsultantSOCIAL NETWORKSOctober 2017 - December 2019 (2 years and 2 months)Paris, France- Advice & support for social media strategies: design of editorial planning, paid media campaigns, special operations- Brand Content: design and production of content (visuals, videos, contests, articles)- Data analysis: creation of reports, strategic decision-making- Community management (animation, moderation, customer relations)- Monitoring & Benchmark
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Education
- MBA WebmarketingIIM - Institut Léonard de Vinci2014Webmarketing - Communication - Management - Gestion de projet - Producing
- MASTER 2 MarketingESC Compiègne2013Marketing - Web Marketing - Communication - Gestion de projet - Management - Stratégie - Achats - Ressources humaines - Comptabilité