Vivien Clark F.

Obtaining a degree from IAE Saint-Etienne allowed me to acquire a comprehensive understanding of the business world in terms of law, economics, and management. With a strong inclination towards marketing and communication, I pursued my studies in communication after a gap year in civic service, ultimately earning a Master's degree in Strategic Planning and Design Thinking.

My civic service involved working as a sourcing project manager within an incubator, where I developed a structured and complete approach to communication professions, from strategy to creation, including the design of innovative concepts, both in digital and interpersonal aspects, such as recruiting entrepreneurs for the 2018 cohort.

The final year of my Master's degree was completed through an apprenticeship at the APRIL group as an operational marketing project assistant. Here, I learned to manage a year-long communication strategy, primarily focused on digital aspects, including managing marketing tools and the extranet for insurance brokers.

These various experiences in different companies have enabled me to acquire solid skills, particularly in:

- Blog Article Writing: creating informative, educational, or entertaining articles for blogs in various styles (from casual to more formal),

- Web Content: creating website copy within character limits,

- Newsletters: writing company newsletters to communicate with their target audience,

- Online Advertising: writing ad content for online campaigns, including Google Ads and social media ads.

- Email Marketing: writing promotional emails, informational emails, and other types of marketing electronic messages.

I am available to discuss your needs!