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Viviana Martinez SenaVM

Viviana Martinez Sena

Lead in content strategy and Copywriting

€1,650/day
Buenos Aires, AR
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Viviana

With over 17 years of experience coordinating events and communication in institutions, I specialize in giving voice and structure to large projects. My differential is the ability to curate content and communicate experiences, from a landing page to the strategic writing of email marketing campaigns - copywriting.
  • Spanish

    Native or bilingual

  • English

    Conversational

Can work on-site
Buenos Aires (up to 30km)

Experience

  • D.T. de Marketing
    Strategic Writing Lead
    PUBLIC SECTOR
    June 2021 - Today (5 years and 2 months)
    Libertador General San Martín, Argentina
    Strategic marketing analyst:
    Strategic Copywriting, Email Marketing, and Institutional Content development.
    Design of reports and yearbooks.
    Project management Content strategy
  • Depto. de Ceremonial y Protocolo|
    Integral Event Production
    May 2009 - June 2021 (12 years and 1 month)
    • Operational leadership and synchronization of multidisciplinary teams.
    ◦ Institutional relations management and representation in external forums.
    ◦ Liaison and protocol management for high-level authorities.
    ◦ Strategic collaboration with institutional allies, suppliers, and clients.
  • Portal Compremos lo Nuestro
    Digital Asset and Logistics Flow Optimizer
    May 2007 - May 2009 (2 years)
    • Support for companies offering products on the portal in product publication.
    • Responsible for bank deposits.
    • Strategic management of logistics flows.

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Education

  • (UBA)
  • Communication Studies
    University of Buenos Aires
    2026
    Estudios en Comunicación

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