About Salomé Virginie
French
Native or bilingual
English
Conversational
Spanish
Basic
Experience
- FREE-LANCE ET AGENCEART DIRECTION, BRAND CONTENT, BRAND IMAGE & SOCIAL MEDIA MANAGER, COPYWRITERSOCIAL NETWORKSDecember 1998 - Today (27 years and 6 months)Saint-Paul, RéunionDefinition of communication and content strategies aligned with brand challenges and target audiencesConception and deployment of 360° communication plans (print, digital, social media)Development of content marketing strategies to enhance visibility and engagementManagement of content production (editorial, visual, digital) from conception to distributionArtistic direction of communication materials, ensuring brand image consistency and impactCoordination of multi-channel projects and priority managementSupervision and management of creative suppliers (graphic designers, photographers, webmasters, developers)Management and animation of social media, with a structured editorial approachConception and writing of content (messages, storytelling, communication materials)Co-creation and deployment of a free newspaper, from editorial line to distribution→ Contribution to increasing visibility and engagement on several digital platforms→ Improvement of the presence of supported brands through targeted content strategiesClients: Ministry of Employment and Solidarity, Ubisoft, THQ, Pasteur Institute, Martinique Region, Radio EKLA, Omega, Prisma Presse, M6/Ubisoft, SMEs, entrepreneurs, Artisans, and White-label communication agencies.
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Education
- Applied Arts Degree, Multimedia OptionLe mirail1993
- Layout artist, Graphic designerCNED1996Stage PRISMA PRESSE
Certifications
- Content MarketingHubspot2024
- Community ManagementDistance Learning2024