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Description

I believe that a strategy is only valuable if it makes sense.

Marketing and communication are my tools,

but what guides me is the desire to create true and lasting connections.

For over ten years, I have been supporting projects in international marketing, communication, and events.

My role: to bring coherence, clarity, and an aligned direction to each initiative.

I move forward with attentive listening, to people, dynamics, and what is unsaid.

My approach is both human and structured, blending intuition, strategy, and field experience.

For me, communicating is much more than transmitting a message.

It is creating a link between visions, cultures, and shared values.

I believe that true transformation is not just about changing, but about returning to the essential, to what deeply drives us.

If you are looking for an approach that connects vision, meaning, and impact, let's work together to build something fair, useful, and alive.

Areas of intervention

• Communication strategy & brand positioning

• Marketing and event project management

• Storytelling & impact content creation

• Change management & internal communication

• Branding & customer experience

• Coaching for leaders and teams (alignment, posture, clarity)

What I bring

A global vision, a grounded presence, and meaningful communication.

I combine analysis, intuition, and listening to create strategies deeply aligned with the values and vision of each project.

Industry field of expertise

Languages

French
Native or bilingual
English
Native or bilingual
German
Conversational

Workplace preferences

Can work on-site

Biarritz (up to 50km), Paris (up to 50km), Marseille (up to 50km), Toulouse (up to 50km), Bordeaux (up to 50km)

Freelance
Marketing & Brand Storyteller | Copywriter & Experience Creator
April 2024 - Today (2 years and 2 months)
I bring projects to life by highlighting what makes them unique and differentiating.
Specializing in marketing and communication strategy, storytelling, copywriting, and events, I create coherent, relevant, and inspiring strategies.
My approach combines strategic analysis, vision, and intuition to build a strong and aligned presence.
Each collaboration is conceived as a partnership, each project as a tailor-made creation, results-oriented.
Storytelling Copywriting Branding Art Direction Event Management
Airbus
THINK TANK LEADER & FACILITATOR
October 2006 - April 2021 (14 years and 7 months)
(Future EADS, Transformation plan, Values Based Leadership...)
During my 15 years, I was also part of working groups aimed at transforming the company and improving employee well-being. For example, I created and implemented personal development tools and workshops and supported teams and young people.
Coaching Training Change Management Personal Development Project Management
Airbus Helicopters
MARKETING, COMMUNICATION & EVENTS
AVIATION AND AEROSPACE
April 2013 - April 2021 (8 years and 1 month)
Key Experiences

Marketing & Communication Manager → Marketing Director – Airbus Helicopters & Airbus Corporate Jet
• Development and management of the marketing and communication strategy.
• Collaboration with sales and program teams to create annual product and service marketing messages.
• Organization of major international events: H160 USA Demo Tour, HAI Heli-Expo (15,000 visitors).
• Sales promotion to various clients (including luxury), with a focus on value and customer experience.
• Coordination of international communities of several hundred members.

H-Pilot Club Manager – Airbus Helicopters
• Development of the club's commercial, marketing, and communication strategy.
• Implementation of a charity program and development of a dedicated product line.
• Coordination of communication channels and editorial line to ensure coherence and impact.
• Management of an international community of several hundred members.
Commercial Strategy Marketing Event Management Digital Communication Storytelling